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Aug. 21: IEG, "Selling More Sponsorship," Indianapolis, 312/944-1727. Aug. 22-23: Joan Detz, "Basic Speechwriting," Washington, 215/340-9752. Aug. 23: Texas PR Society, "Communicating in a Wired World," Austin, 512/891-7894. Aug. 28-29: Int’l Quality & Productivity Center,… Continued

Do you have a new product announcement? Vital corporate information? Or just breaking news? Just send the news to a wire service, which will distribute it cross country, down the street, or overseas in a… Continued

The Food and Beverage Section of the Public Relations Society of America (PRSA) rescheduled its annual summer meeting. Originally planned for last month, "Trends in Food and Beverage Marketing and Public Relations" will be held… Continued

Steven Hill has been promoted to vice president at Roher Public Relations, New York. He was manager of account services. (Roher, 212/986-6668)

After a search which spanned the better part of one year, the International Public Relations Association (IPRA) named as its new executive director Rosemary Graham, an veteran U.K. corporate PR executive. Most recently an independent… Continued

High-tech firms seeking to improve their process of communication with industry and market analysts may find insights in a new report from Kensington Group Inc., Corte Madera, Calif. "Analyst Relations Effectiveness" is based on five… Continued

As it planned events to announce its new Florida service in three Florida cities, Southwest Airlines [LUV] added a community service component to attract further media attention. The Fort Worth, Texas-based airline flew a group… Continued

White & Co., a San Francisco-based unit of Porter Novelli International, has openings for two PR staffers. The firm seeks a marketing account executive with skills and background in advertising, collateral development and the Web.… Continued

Organizations always seek to build widespread and sustained visibility for its local launch of a new service. Southwest Airlines’ [LUV] approach to this task is to hold press events months in advance, as well as… Continued

A nominating committee of the Public Relations Society of America (PRSA) named nominees for 1997 PRSA officers. The nominees are: president-elect–Mary Cusick, vice president/corporate communications, Bob Evans Farms Inc. [BOBE], Columbus, Ohio; treasurer–Samuel Waltz Jr.,… Continued