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MARKETERS WIN WITH POWDERLESS SURGICAL GLOVE.

January 9th, 1997 by

Marketers for Safeskin Corp. have crafted and launched a new campaign for powder-free latex surgical glove for U.S. physicians. Now, the San Diego-based manufacturer is selling the glove, known as the Safeskin 2000, in a… Continued

MARYLAND MVA’S CONFEDERATE FLAG FLAP: PREVENTABLE CRISIS?

January 6th, 1997 by

Behind the highly publicized controversy over the Maryland Motor Vehicle Administration’s authorization of specialty license plates bearing the Confederate Flag is a lesson in crisis communications and media relations. PR NEWS turned to James Lukaszewski,… Continued

ASSOCIATION WEB SITES PROVIDE MARKETPLACE INFORMATION

January 6th, 1997 by

Many PR professional associations are finding that using the World Wide Web is a cost effective and efficient way of communicating with their members and doling out information about issues affecting the profession. Because associations… Continued

AGENCIES ANNOUNCE NEW POSITIONS/PROMOTIONS

January 6th, 1997 by

Gregory R. Venne, former senior corporate PR manager for Polaroid Corp., Cambridge, Mass., has joined Cone Communications as vice president. Cone specializes in consumer marketing and corporate communications. (Cone, 617/227-2111) Bozell PR/New York, has promoted… Continued

GALA HELD TO HONOR RETIRING FULTZ

January 6th, 1997 by

More than 100 colleagues, clients and associates met in Des Moines, Iowa, recently to mark the retirement of William J. Fultz, founder chairman of marcom agency Creswell, Munsell, Fultz & Zirbel. Fultz, who has spent… Continued

PR PEOPLE: GETTING A ‘SEAT AT THE EXECUTIVE TABLE’

January 6th, 1997 by

As the public relations profession matures, many in PR wonder aloud – or silently – why communications is often an afterthought in organizations. Too often, communications executives feel left out until it’s time to issue… Continued

MARK THESED DATES

January 6th, 1997 by

January 6-9: National Investor Relations Institute, "Introduction to Investor Relations," Santa Monica, Calif., 703/506-3570. January 7-9: Promotion Marketing Association of America, Inc., "Basics of Promotion Marketing," Los Angeles, 212/420-1100. January 7-9: Institute for Crisis Management,… Continued

ISSUES 1997: PR EXECS HOPE TO BOOST THEIR INDUSTRY’S IMAGE

January 6th, 1997 by

It’s 1997 and the image makers are finding that one of the images they’re being charged with making is their own. That’s what PR professionals told PR NEWS when asked about the issues that will… Continued

AGENCY RECEIVES AWARDS

January 6th, 1997 by

The Philadelphia Chapter of the Public Relations Society of America 1996 awards honored RBT/Strum with two Pepperpot Awards and one Meritorious Award for excellence in planning and executing a PR campaign. RBT/Strum, Cherry Hill, N.J.,… Continued

BALTIMORE AD AGENCY MERGES WITH NEW ENGLAND PR FIRM

January 6th, 1997 by

Lassalle O’Brien Advertising of Baltimore acquired Craig Altschul & Associates Public Relations of Mancester Center, Vermont. The merger is supposed to increase both firms’ market niches in resort, tourism and entertainment marketing. (Lassalle, 802/362-5066)