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The News Monitor

April 17th, 1997 by

Partnerships Marketing Firm Offers Pro Bono Work To Educational Group To help reduce the incidence of brain and spinal cord injuries, Ad-Tech Communications has joined efforts with the Think First Foundation as its primary pro… Continued

Expansions/Address Changes

April 14th, 1997 by

Technology communications agency FitzGerald Communications Inc. opened April 7 a Santa Clara, Calif. office. The address is: Techmart Building, 5201 Great America Parkway, Suite 320, Santa Clara, Calif. 95054; phone: 408/562-6324; fax: 408/562-6323. The PR… Continued

Postal Service Targets Employees With New Communication Systems

April 14th, 1997 by

The U.S. Postal Service’s $9.1 million project that will bring TV monitors to 380 USPS locations is more than a venture into progressive employee communications. It’s proof that if you don’t become the lead messenger… Continued

Industry Wrap-Up

April 14th, 1997 by

Awards Edelman Claims Marcom Internet PR Award Edelman PR Worldwide’s interactive division in Chicago was awarded Best PR on the Internet at the 6th Annual Marcom Awards April 7 during the National Association of Broadcasters… Continued

Omnicom Signs Letter Of Intent To Buy Fleishman-Hillard

April 14th, 1997 by

The Omnicom Group Inc., New York, which already owns Porter Novelli and Ketchum PR, entered into a letter of intent April 9 to buy Fleishman-Hillard to "create the largest global PR group." Omnicom, a worldwide… Continued

Betting On Electronic Delivery To Reach Shareholders

April 14th, 1997 by

Investor relations professionals seeking ways to reach shareholders and others with financial interests are turning to the Interet, according to a recent benchmark study. The study, "Corporate Communications Benchmark 1997," reveals that more than 50… Continued

PR & Marketing Calendar

April 14th, 1997 by

April 15-18: The Center for Corporate Community Relations, "Institute on Corporate Community Relations," Boston, 617/552-4545. April 17-19: American Marketing Association, "International Collegiate Conference," New Orleans, 312/648-0536. April 17-18: The Conference Board, "The 1997 Corporate Communications… Continued

PR People: New Hires/Promotions

April 14th, 1997 by

Nan Johnson joins Edelmann Scott Inc., Richmond, Va., as a senior account executive. Johnson was manager of communications for the Christian Children’s Fund, Richmond, Va. (Edelmann Scott, 804/643-1931) Eisbrenner Public Relations, Troy, Mich., hired John… Continued

Media Insight: People Magazine

April 14th, 1997 by

TIME & LIFE BUILDING, ROCKEFELLER CENTER NEW YORK, N.Y. 10020; PHONE: 212/522-1212 Editor’s Note: Sometimes we can reach an editor’s voicemail three or four times before we find a real person on the other end… Continued

Role Of Public Affairs Gaining In Importance, According To New Study

April 14th, 1997 by

Corporate public affairs officers have heftier budgets and are more closely tied to the upper echelons where corporate decisions are made, according to the results of a study just released by the Public Affairs Council,… Continued