Understanding current communication trends and setting a strong foundation in the new year can be critical to building success in 2024 and beyond.
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How to Get Through Week One of the New Year
January 2nd, 2024 by Nicole SchumanExperts from the PR industry share tips with PRNEWS on how to make the best of the first week of 2024 after the holiday break.

The Year Ahead: Ethical AI Practices, Data-Driven PR and Prioritizing Human Interactions
December 21st, 2023 by Jennifer RisiAI is here to stay, human interactions will be more important than ever and data-driven insights will take center stage for PR pros. Explore these 2024 predictions and others.

Lessons Learned from 2023’s Biggest PR Moments
December 20th, 2023 by Christine ReillyAs we close the book on another year, there are many teachable moments for communications and PR teams around the world. Here’s a look at the highlights from 2023 and the key lessons we’ve learned.

PR Pros Share Their 2024 PR Industry Predictions
December 20th, 2023 by Nicole SchumanAs 2024 approaches, it pays to take stock of everything that occurred in 2023 and how it will impact the next year of the PR industry.

PR Lessons Learned From Four Tentpole Sporting Events, Past and Present
December 18th, 2023 by Arthur SolomonAs we approach the PR barrage of promotions for the 2024 Paris Summer Olympics, here are a few lessons from past and present major sporting events that apply to all PR accounts.

How United Airlines Integrated Comms Into Strategic Company Decision-Making
December 15th, 2023 by Kaylee HultgrenUnited Airlines’ Executive Vice President of Communications and Advertising, Josh Earnest, shares details about the brand’s integrated communications playbook.

PR Roundup: Mahomes’s Outburst, Journalism Predictions and Gifts for PR Pros
December 14th, 2023 by Nicole SchumanThis week’s Roundup looks at what to do when a cool and collected Patrick Mahomes throws a tantrum on national TV, 2024 predictions from the news industry and a gift guide for PR pros.

PR for Experiential Campaigns: Making Your Activation Stand Out
December 14th, 2023 by PRNEWSAttendees of “PR for Experiential Campaigns” learned about the difference between event and experiential PR, strategies for multi-city tours, the importance of defining stakeholders in experiential, top-notch case studies and much more.

[VIDEO] PRNEWS Live Discusses b2b and Integrated Comms for 2024
December 12th, 2023 by Nicole SchumanPAN Communications CMO Mark Nardone discusses b2b brand integrated marketing and communications during a time of economic uncertainty and labor shortages in the sector.