Latest Posts

Three PR Trends Agencies Can’t Afford to Miss in 2024

January 3rd, 2024 by

Understanding current communication trends and setting a strong foundation in the new year can be critical to building success in 2024 and beyond.

calendar of January 2024

How to Get Through Week One of the New Year

January 2nd, 2024 by

Experts from the PR industry share tips with PRNEWS on how to make the best of the first week of 2024 after the holiday break.

The Year Ahead: Ethical AI Practices, Data-Driven PR and Prioritizing Human Interactions

December 21st, 2023 by

AI is here to stay, human interactions will be more important than ever and data-driven insights will take center stage for PR pros. Explore these 2024 predictions and others.

Lessons Learned from 2023’s Biggest PR Moments

December 20th, 2023 by

As we close the book on another year, there are many teachable moments for communications and PR teams around the world. Here’s a look at the highlights from 2023 and the key lessons we’ve learned.

PR Pros Share Their 2024 PR Industry Predictions

December 20th, 2023 by

As 2024 approaches, it pays to take stock of everything that occurred in 2023 and how it will impact the next year of the PR industry.

PR Lessons Learned From Four Tentpole Sporting Events, Past and Present

December 18th, 2023 by

As we approach the PR barrage of promotions for the 2024 Paris Summer Olympics, here are a few lessons from past and present major sporting events that apply to all PR accounts.

How United Airlines Integrated Comms Into Strategic Company Decision-Making

December 15th, 2023 by

United Airlines’ Executive Vice President of Communications and Advertising, Josh Earnest, shares details about the brand’s integrated communications playbook.

Kansas City Chiefs quarterback Patrick Mahomes slams his helmet to the ground in frustration after losing to the Buffalo Bills on Dec. 10, 2023.

PR Roundup: Mahomes’s Outburst, Journalism Predictions and Gifts for PR Pros

December 14th, 2023 by

This week’s Roundup looks at what to do when a cool and collected Patrick Mahomes throws a tantrum on national TV, 2024 predictions from the news industry and a gift guide for PR pros.

King”s Hawaiian helps Northeast travelers “Roll Home in Style” with a one-of-a-kind Thanksgiving meal served in custom dining cars in Philadelphia Friday, Nov. 18, 2022. (Mark Stehle/AP Images for King's Hawaiian)

PR for Experiential Campaigns: Making Your Activation Stand Out

December 14th, 2023 by

Attendees of “PR for Experiential Campaigns” learned about the difference between event and experiential PR, strategies for multi-city tours, the importance of defining stakeholders in experiential, top-notch case studies and much more.

PAN Communications CMO Mark Nardone to discuss b2b brand integrated marketing and communications during a time of economic uncertainty and labor shortages in the sector.

[VIDEO] PRNEWS Live Discusses b2b and Integrated Comms for 2024

December 12th, 2023 by

PAN Communications CMO Mark Nardone discusses b2b brand integrated marketing and communications during a time of economic uncertainty and labor shortages in the sector.