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Winner: Singer Associates Public Affairs/Public Relations – The $70 Million Press Conference Sometimes a simple and well-crafted press release can be one of the most effective forms of communication for a PR campaign. After Singer… Continued

Winner: Hilton Hotels & Resorts – Vacationitis Hilton Hotels & Resorts is one of the most recognizable brands in the world. For business travelers of every stripe the hotel chain is synonymous with quality. But… Continued

Co Winner: Weber Shandwick—Pepsi Next: Wheel of Levy Following the successful launch of Pepsi NEXT in 2012, which reached $110 million in sales during the first nine months, Pepsi NEXT kept its unbelievable momentum going… Continued

Winner: Prudential Financial – Prudential Newsroom In the past two years, Prudential has made significant strides in transforming its online newsroom into a go-to resource for the media and the public-at-large. With the goal of… Continued

Winner: Porter Novelli – HP Environmental Leadership Campaign In 1987, HP began recycling hardware and has since recovered over 2.3 billion pounds of electronics and supplies for recycling. For the HP Environmental Leadership campaign, HP… Continued

Winner: American Red Cross – Twister Coming? There’s an App for That: The American Red Cross Launches Tornado App with National Satellite Media Tour Tornadoes strike rapidly and without warning. As such, there’s less time… Continued

Winner: American Institute of Certified Public Accountants – ThisWayToCPA Wisdom Books: The Future CPA’s Guide to Life and Awesomeness and The Future CPA’s Guide to Work and World Domination The Future CPA’s Guide to Life… Continued

Winner: Rotary International – End Polio Now Though it may seem like a disease of yesteryear, polio is still a very serious problem in many parts of the world. Through its “End Polio Now” campaign,… Continued

Winner: Cone Communications – Northwestern Mutual’s Childhood Cancer Program: Help for Today, Hope for Tomorrow Cancer is the leading cause of death by disease in children ages 15 and younger in the U.S. In fact,… Continued

Winner: Taylor on behalf of Allstate – Allstate’s Once is Never Enough Program (a.k.a. the O.N.E. Program) With its Once is Never Enough Program, Allstate and partner Taylor have taken the “you’re in good hands”… Continued