Clarification: In PR NEWS’ Media Insight column (March 8), the reference to the “Must List” that “Cold Pizza” runs every Friday should not be construed as a feature developed by “Cold Pizza,” which runs on… Continued
Stories by PRNEWS
Media Insight: The Wall Street Journal Radio Network
March 15th, 2004 by PRNEWSDow Jones & Co. P O Box 300, Princeton, NJ 08543 609.520.4100 www.wsjradio.com The Wind Up To reach a significant number of business decision-makers – particularly as captives in their cars – The Wall Street… Continued
Courting Legal PR Winners
March 15th, 2004 by PRNEWSThe jury is back, and PR NEWS is excited to announce the winners of our first-ever Legal PR Awards programs. We had a healthy stack of entries from the marketing and PR departments at law… Continued
Q/A: ‘Transparency’ Authors Predict ‘Sea Change’ For Senior PR Execs
March 15th, 2004 by PRNEWSDon Tapscott, CEO of Toronto-based consulting firm New Paradigm Learning Corp., and co-author of “The Naked Corporation: How the Age of Transparency Will Revolutionize Business” (Free Press, 2003), recalls the reaction he got to his… Continued
Bracing for (Sudden) Change in Brand Managers
March 15th, 2004 by PRNEWSJay Lipe likens them to the “plate spinners” who used to appear on the old “Ed Sullivan Show.” Lipe, CEO of Emerge Marketing (Minneapolis) and author of “The Marketing Toolkit for Growing Businesses” (Chammerson Press,… Continued
Study: Women in Communications Can’t Break Glass Ceiling
March 8th, 2004 by PRNEWSA recent piece in PR NEWS focused on how important it is for marketers to pay particular attention to women when crafting their media messages, what with women influencing 85% of all consumer decisions (“Targeting… Continued
Did you know???
March 8th, 2004 by PRNEWSThat Fleishman-Hillard has merged with San Francisco-based Geduldig & Ferguson Public Relations. Terms were not disclosed. Under the agreement, Geduldig & Ferguson’s three agency principals – Donald Ferguson, Alfred Geduldig and Tricia Gibney – will… Continued
Cough it up for Kansas City Star
March 8th, 2004 by PRNEWSDaily newspapers continue to hunt for new revenue streams and PR reps may now pay the price — at least with one daily. A report last week in Editor & Publisher says that the Kansas… Continued
Jockey for new slot at Forbes
March 8th, 2004 by PRNEWSThe April 1 issue of Forbes (April 19 cover date) will include the new Forbes 2000 list, replacing the Forbes 500, which is being retired after 35 years. The Forbes 2000 list is in response… Continued
Trump(et) Sounds for PRSA’s annual meeting
March 8th, 2004 by PRNEWSReal estate magnate (and current star of NBC’s hit reality show “The Apprentice”) Donald Trump has proven he knows how to navigate the PR terrain. He’s not only survived, but also thrived in the face… Continued