Stories by PRNEWS

Company: Whirlpool Corp. Agency: ZENO Timeframe: Jan. to Nov. 2005 When you think of great inventors, the common image is male: Benjamin Franklin, Robert Fulton, Thomas Edison, and so forth. Women inventors have historically not… Continued

Question: When attempting to link media coverage to business outcomes, is there a way to cut through the clutter and get effective measurement results? ANSWER: According to the communications executives at PR News’ recent Webinar… Continued

By Chris Hinze If you think managing PR for the Washington, DC office from of a New York law firm is hard, try handling PR in London and Paris from the West Coast. As U.S.… Continued

Where do you draw the line when it comes to PR? For actress Gretchen Mol, the line involves clothing (or the lack thereof). During the production of her newly released film “The Notorious Bettie Page,”… Continued

By Katie Paine The notion that April showers bring May flowers obviously originated with the same intelligence sources that told us that Niger had yellowcake. I don’t know about you, but around these parts, April… Continued

You never know what could happen when you take time off from work. For Chris Doherty, a doctor’s appointment took him away from the office for a day – and as luck would have it,… Continued

When meeting Brian Sapadin at the newly opened Rockefeller Center offices of CCG Investor Relations, one gets the impression of a polished, distinguished financial professional. But unless you check out his biography, it is impossible… Continued

(This week, PR News editors Phil Hall and Courtney Barnes bemoan the PR professionals who make grand promises they cannot or will not keep.) PHIL: I’m not a happy camper. A PR rep for a… Continued

Common sense would dictate the receipt of an award is met with statements of gracious appreciation by the winner. And when the award is presented to a well-known writer, it is safe to assume a… Continued

In the April 3 edition, Mike Paul’s company was incorrectly identified. The company’s proper name is MGP & Associates PR.