Stories by PRNEWS

By Virginia M. Sheridan When it comes to showcasing a property, destination, or attraction, the “Fam” trip remains a tried and proven method of introducing it to writers in the hope of landing future feature… Continued

From the silver lining in the dark cloud department: On May 4, a quintet of young women in New York announced they were hosting a beer party fundraiser on behalf of Planned Parenthood of South… Continued

Unless you’ve taken up residence under that celebrated rock where other out-of-touch denizens dwell, it is impossible not to be aware of the ongoing media obsession regarding energy in general and oil in particular. Almost… Continued

It’s that time of the year again – another wave of eager young college graduates are moving out of the safety of their academic setting into the wild, weird and woolly environment commonly known as… Continued

When your career includes Emmy-winning broadcasting and Congressional press secretary duties, what do you do for an encore? For Carson Chandler, the answer is his new position as vice president for The Aker Partners Inc.… Continued

(This week, PR News editors Phil Hall and Aaron Jenkins measure the PR surrounding a certain mega-retailer from Bentonville, AR.) AARON: I admit it. I don’t shop at Wal-Mart. Haven’t done so since last October… Continued

Few companies have generated as much controversy as the Halliburton Corp. and its KBR subsidiary. Due to its connections to the White House (Dick Cheney was the Halliburton chief executive before becoming Vice President) and… Continued

Company: TLA Entertainment Group Timeframe: February to April 2006 The whimpers of the 3 p.m. work slump that dogs many employees at the offices of TLA Entertainment Group in Philadelphia are actually that of dogs.… Continued

Question: Many PR professionals see the value in corporate blogging. But what’s the view of the subject from the C-suite? ANSWER: A new report suggests the C-suite has yet to appreciate the view. The Makovsky… Continued

By Annie Weber Well done research is an incredibly powerful tool for achieving many key public relations objectives. Whether it’s winning editorial coverage, establishing you or your clients as thought leaders, building a brand, or… Continued