Stories by PRNEWS

Nonprofit PR traditionally embodies huge efforts made on tiny budgets, and this year’s winners are no exception. From the top campaign in the “shoestring” category (the Pennsylvania Department of the Auditor, for its push to… Continued

Using An Alias To Deal With Media In Blogs? A recent conversation revealed that a senior-level PR practitioner had noticed an unsavory blog post about his company and responded to the post under an alias… Continued

Are PR professionals salespeople? Is the story pitch equal to the product sell? Most PR professionals like to think they are in a different class from the typical caricature of the high-pressure salesperson. And, they… Continued

Company: Comcast South Florida Timeframe: October 2005 When a crisis doesn’t pose a direct threat to the employees of a company, it’s easy to cut to the chase and deal immediately with the issues in… Continued

E-mail Overload The seemingly infinite number of communication channels has made it a small world after all, but that doesn’t mean business professionals are happy about it. A new survey of more than 1,700 business… Continued

Whether sitting on an industry panel, speaking to a crowd or making a round of media calls, the public relations practitioner is always in the spotlight and cannot afford a lackluster presentation or poor speech… Continued

Seven Things You Will Learn From This Week’s Issue Of PR News 1. Three of four PDA users receive “too much e-mail.” 2. Boxes take the straight-and-narrow approach; squiggles think outside the box. 3. For… Continued

Most PR and communications executives have realized by now that their professional roles in their organizations are a potent cocktail of approximately one part tactics and two parts psychology (this data is not scientific). There… Continued

How many journalists does it take to navigate through a company’s online newsroom? The question isn’t a snarky shot at journalists’ intelligence or their ability to find their way into or out of a newsroom;… Continued

In observance of the Thanksgiving holiday, PR News will not publish on Monday, November 27. Publication will recommence on Monday, December 4. We hope you have a wonderful holiday.