Stories by PRNEWS

Board of Directors Paying More Attention to CSR Opportunities

March 2nd, 2009 by

Boards of directors are increasingly paying attention to the risks and opportunities associated with corporate responsibility, sustainability and climate change, according to a survey commissioned and released today by Deloitte and Corporate Board Member magazine.… Continued

Dare To Be Different and Get the Attention You Want

March 2nd, 2009 by

Sometimes being whimsical in your messaging or presentation may provide a boost to your client or company’s profile when it comes to attracting media attention. However, it must make sense in the framework of your… Continued

Honorable Mentions*

March 2nd, 2009 by

Annual Report AAIA 2008 A Year of Connection Coca-Cola Enterprises for 2007: Shape Tomorrow…Today Waggener Edstrom Worldwide for NetHope2008 Sustainability/CSR Report SAP AG Solutions for Today…and Tomorrow Johnson & Johnson Toronto Hydro Corporation Basartan Creative… Continued

Stakeholder Engagement

March 2nd, 2009 by

Winner: Western Union and Cone Inc. Campaign: Western Union – Our World, Our Family As a global leader in money transfer and payment services, Western Union wanted to address the needs of migrants and their… Continued

Product Design/Redesign

March 2nd, 2009 by

Winner: OSRAM SYLVANIA and Weber Shandwick Campaign: SYLVANIA Micro-Mini: All Green Hands on Deck! Thanks to the green revolution that has infiltrated consumer consciousness, there has been an surge in the usage of energy-efficient compact… Continued

Philanthropy Communications

March 2nd, 2009 by

Winner: Bank of America and RF|Binder Partners Campaign: Neighborhood Excellence Initiative Since being founded in 2004 to recognize and reward those achieving excellence in their community building efforts, Bank of America’s Neighborhood Excellence Initiative (NEI)… Continued

Leader In CSR: >25,000 Employees

March 2nd, 2009 by

Winner: Intel Corporation To outwardly brand itself as an organization that strives for–and achieves–superior advancements in the realm of corporate responsibility, Intel’s leadership identified four general causes under which its many individual efforts reside: sustainability,… Continued

Leader In CSR: <25,000 Employees

March 2nd, 2009 by

Winner: XanGo, LLC Campaign: XanGo Goodness Movement Subscribing to the Carnegie philosophy, which propounds giving back to society what it has given you, XanGo launched a Goodness Movement that transcended mere check writing and involved… Continued

Sustainability/CSR Report

March 2nd, 2009 by

Winner: Hormel Foods and Burson-Marsteller Campaign: Corporate Responsibility Report 2007 CSR reports may be intended to deliver information related to a company’s corporate responsibility efforts to external stakeholders, but the process of putting together a… Continued

Introducing the 2009 PR News CSR Award Winner in Media Relations

March 2nd, 2009 by

Winner: Coca-Cola Enterprises Campaign: Coca-Cola Enterprises External Communications Plan for the 2008 National Political Conventions During the 2008 presidential campaigns, environmental issues were top concerns for both voters and candidates. To put those words into… Continued