Stories by PRNEWS

CEOs are the leaders of their corporations and the wardens of company reputation. Every day, they’re faced with making difficult decisions regarding the quality of their work in the face of pressures to maintain profit… Continued

• FriendFeed (www.friendfeed.com):www.friendfeed.com Founded by a handful of former Google employees in 2007; bonus features include stats and a function that lets users keep track of feeds of contacts who don’t already have a FriendFeed… Continued

In June 2009, social media connoisseur (and Edelman VP of Digital Insights) Steve Rubel made an announcement via his blog, micropersuasion: He would be abandoning the highly trafficked platform in favor of The Steve Rubel… Continued

Crisis communications guidelines to follow in the environmental arena

Following are a few best practices you can leverage for effective digital media relations

Each year, the annual Edelman Trust Barometer takes the pulse of informed publics’ confidence in public and private institutions worldwide. In January 2009, the research revealed the lowest trust levels in its 10-year history—likely a… Continued

With a reported 1,300% year-over-year growth between April 2008 and April 2009, Twitter has definitely hit the big time. Simultaneously, the list of Twitter tools, applications and services has grown exponentially to assist executives in… Continued

It’s safe to say that, regardless of the industry in question, all organizations’ stakeholders are engaged in social media—at least to some degree. In fact, it’s the degree of stakeholders’ engagement that defines organizations’ communications… Continued

Identify gaps: • Analyze your strengths and weaknesses. • Which of your goals apply in different situations? • Which of your goals apply in different regions? Identify which goals you want to accomplish in a… Continued

Actions speak louder than words. The old adage is the basis for the “show, don’t tell” approach exalted by so many disciplines: writing, teaching, negotiating, communicating. But transcendentalist writer Ralph Waldo Emerson noted the danger… Continued