Stories by PRNEWS

2011 Platinum PR Awards: Small PR Firm of the Year

September 14th, 2011 by

(Annual Income of Less Than $10 Million) Winner: Linhart Public Relations As the result of innovative public relations campaigns for big companies like Southwest Airlines and top-notch client and employee engagement programs, Linhart Public Relations… Continued

2011 Platinum PR Awards: Midsize PR Firm of the Year

September 14th, 2011 by

(Annual Income of $10 Million to $60 Million) Winner: MWW Group On its way to a successful year that included over 75 new client wins, MWW Group furthered its commitment to innovation in 2010 through… Continued

2011 Platinum PR Awards: Wow! Award

September 14th, 2011 by

Winner: Centers for Disease Control & Prevention – Preparedness 101: Zombie Apocalypse In 2010, the CDC took a very different spin on its usual personal safety message about preparing for any emergency—hurricanes, tornados and even… Continued

2011 Platinum PR Awards: Word of Mouth/Viral

September 14th, 2011 by

Winner: The Hershey Company – S’mores Snacktivity Suite The Hershey Company, with the help of JSH&A, sought to position s’mores as being more than just a campfire treat. Hershey partnered with the 2010 BlogHer conference… Continued

2011 Platinum PR Awards: Web Site Marketing

September 14th, 2011 by

Winner: Zocalo Group & Dell – The Dell Inspiron Storybook Online Experience To promote Dell’s new touch-screen family computer for the 2010-2011 winter holiday season, the Zocalo Group worked with the computer company to unveil… Continued

2011 Platinum PR Awards: Video Program

September 14th, 2011 by

Winner: Consumer Electronics Association – CEA’s Innovation Movement Video Brochure for Capitol Hill With the objective of finding a unique way to educate U.S. policy makers about key issues concerning its Innovation Movement campaign, the… Continued

2011 Platinum PR Awards: Trade Show/Event PR

September 14th, 2011 by

Winner: Padilla Speer Beardsley – Automation Fair: The Premier Automation Industry Event To promote Rockwell Automation’s (RA) 2010 Automation Fair, which showcases the latest automation product, solutions and services, PR agency Padilla Speer Beardsley set… Continued

2011 Platinum PR Awards: Speech

September 14th, 2011 by

Winner: Early Learning Division Ontario Ministry of Education – ‘I wish I was a messenger’ Leading up to the launch of a new program in all Ontario schools—full-day kindergarten for 4- and 5-year-olds—the Ontario Ministry… Continued

2011 Platinum PR Awards: Social Media Campaign

September 14th, 2011 by

Winner: U.S. Army with Weber Shandwick – Sharing the Army Strong Story Given the meteoric rise of social media, the U.S. Army, with the help of Weber Shandwick, focused on increasing its social media engagement… Continued

2011 Platinum PR Awards: Satellite Media Tour

September 14th, 2011 by

Winner: InterContinental Hotels Group (IHG) – Holiday Inn Launches ‘Honeymoon on Us’ with an SMT by Reality Star Melissa Rycroft Amid the relaunch of its Holiday Inn brand that included a $1 billion investment in… Continued