Stories by PRNEWS

With its new formal social media policy, the NHL aims to mitigate some of the risks involved with players and operations staff embracing social media.

Joe Chernov, VP of content marketing for Eloqua, explains why infographics are making such an impact and discusses how to choose which kind is right for your data.

Communications and marketing executives from Cleveland’s major sports teams offer insights on the importance of using digital content to engage fans while at the same time managing risk.

CopyBlogger.com’s Brian Clark and SocialMediaExaminer.com’s Mike Stelzner, founders of two of the fastest-growing online marketing sites, spoke at the Content Marketing World conference about how content has lifted them to the top.

At a sold-out luncheon event in NYC, collaboration, listening skills, storytelling and passion were cited by winners of the 2011 Platinum PR Awards as key ingredients in successful PR campaigns.

(Annual Income of Less Than $10 Million) Winner: Linhart Public Relations As the result of innovative public relations campaigns for big companies like Southwest Airlines and top-notch client and employee engagement programs, Linhart Public Relations… Continued

(Annual Income of $10 Million to $60 Million) Winner: MWW Group On its way to a successful year that included over 75 new client wins, MWW Group furthered its commitment to innovation in 2010 through… Continued

Winner: Centers for Disease Control & Prevention – Preparedness 101: Zombie Apocalypse In 2010, the CDC took a very different spin on its usual personal safety message about preparing for any emergency—hurricanes, tornados and even… Continued

Winner: The Hershey Company – S’mores Snacktivity Suite The Hershey Company, with the help of JSH&A, sought to position s’mores as being more than just a campfire treat. Hershey partnered with the 2010 BlogHer conference… Continued

Winner: Zocalo Group & Dell – The Dell Inspiron Storybook Online Experience To promote Dell’s new touch-screen family computer for the 2010-2011 winter holiday season, the Zocalo Group worked with the computer company to unveil… Continued