For organizations that are willing to take the risk, multicultural PR outreach shows great potential for fruitful returns—just do the research first.
Stories by PRNEWS
Multicultural PR: Basic Tenets Apply, But Get to Know the Nuances
September 26th, 2011 by PRNEWSFor organizations that are willing to take the risk, multicultural PR outreach shows great potential for fruitful returns—just do the research first.
CaseStudy: Hyperactive Story Mining and Aggressive Media Relations Drive General Motors’ Brand Resurgence
September 26th, 2011 by PRNEWSCompelling stories collected internally and a revved-up online media hub have helped GM change perceptions after its government bailout in 2009.
Will Cuomo’s New Transparency Pass the Crisis Test?
September 23rd, 2011 by PRNEWSAfter being accused of non-transparent practices, New York Gov. Andrew Cuomo has launched a Web site that makes his official schedule public domain.
Zuckerberg at F8: All Media Lead to Facebook, and Stay There
September 22nd, 2011 by PRNEWSMark Zuckerberg announced at the F8 Developers Conference "Timeline" and a wave of open graph apps intended to both humanize the social network and make it the fulcrum for all media.
Google Ups the Ante in Advance of Facebook’s f8 Developer Conference
September 21st, 2011 by PRNEWSIt’s gloves off for Google: Three months after launching its invitation-only Google+ social network, the company has opened it to the public, directly challenging Facebook.
PR News Q&A: Laura Perry on the Keys to Building a Twitter Following Through Engagement
September 20th, 2011 by PRNEWSLaura Perry, director of communications for the UCLA School of Nursing and a speaker at the upcoming Nov. 10 Twitter Conference, discusses the importance of setting goals and objectives when developing a Twitter strategy in any industry.
PR News Q&A: Laura Perry on the Keys to Building a Twitter Following Through Engagement
September 20th, 2011 by PRNEWSLaura Perry, director of communications for the UCLA School of Nursing and a speaker at the upcoming Nov. 10 Twitter Conference, discusses the importance of setting goals and objectives when developing a Twitter strategy in any industry.
Netflix: Is Hastings’ Mea Culpa Too Little, Too Late?
September 19th, 2011 by PRNEWSThe Netflix CEO puts the blame on his own "arrogance" for the poor communication around pricing and service changes. But is that enough to stem the tide of canceled subscriptions to the service?
Netflix: Is Hastings’ Mea Culpa Too Little, Too Late?
September 19th, 2011 by PRNEWSThe Netflix CEO puts the blame on his own "arrogance" for the poor communication around pricing and service changes. But is that enough to stem the tide of canceled subscriptions to the service?