Stories by PRNEWS

After Netflix’s service change announcement in July, the company’s stock, customer base and sentiment on Twitter all took major hits. Two months later, CEO Reed Hastings’ public apology earned little positive uptick, but less negative chatter.

The public’s opinion of news organizations has reached a 21-year low thanks to perceptions of inaccuracy, biased reporting and the influence of powerful people and organizations.

The public’s take on some of the nation’s largest industries has drastically changed since 2009,

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with the auto and airline industries experiencing the two greatest swings.

â–¶ Perceptions Matter—Auto Industry’s Rep Goes Up, Airlines Lose Altitude: A public perception study by Harris Poll that asks the public how it perceives 22 of the nation’s largest industries shows big changes since 2009,… Continued

â–¶ Perceptions Matter—Auto Industry’s Rep Goes Up, Airlines Lose Altitude: A public perception study by Harris Poll that asks the public how it perceives 22 of the nation’s largest industries shows big changes since 2009,… Continued

For organizations that are willing to take the risk, multicultural PR outreach shows great potential for fruitful returns—just do the research first.

For organizations that are willing to take the risk, multicultural PR outreach shows great potential for fruitful returns—just do the research first.

Compelling stories collected internally and a revved-up online media hub have helped GM change perceptions after its government bailout in 2009.

After being accused of non-transparent practices, New York Gov. Andrew Cuomo has launched a Web site that makes his official schedule public domain.

Mark Zuckerberg announced at the F8 Developers Conference "Timeline" and a wave of open graph apps intended to both humanize the social network and make it the fulcrum for all media.