Stories by PRNEWS

U.S. Lags in Global Rep Rankings

October 3rd, 2011 by

While Canada was tops on the latest public perception ranking of countries around the world, the U.S. ranked 23, between Brazil and Argentina.

Create Compelling Messages by Helping Your Experts Find Their Voices

October 3rd, 2011 by

Here’s a three-step process to translating messages to your spokesperson’s’ preferred style of communicating—which results in more powerful media interviews.

Create Compelling Messages by Helping Your Experts Find Their Voices

October 3rd, 2011 by

Here’s a three-step process to translating messages to your spokesperson’s’ preferred style of communicating—which results in more powerful media interviews.

Quick Study: Values-Based Companies Few and Far Between, Say Workers; Tweeters Demand Customer Service Answers

October 3rd, 2011 by

The song “Blame Canada” from the South Park guys notwithstanding, Canucks took the top spot on the Reputation Institute’s 2011 Country RepTrak, which measures the public perceptions of 50 countries around the world. The Institute… Continued

Quick Study: Values-Based Companies Few and Far Between, Say Workers; Tweeters Demand Customer Service Answers

October 3rd, 2011 by

The song “Blame Canada” from the South Park guys notwithstanding, Canucks took the top spot on the Reputation Institute’s 2011 Country RepTrak, which measures the public perceptions of 50 countries around the world. The Institute… Continued

Dealing With Rumors: The Best Defense Is a Smart Offense

October 3rd, 2011 by

Rumors have the potential to ruin an organization from both financial and reputational standpoints. PR crisis experts weigh in on strategies to squelch rumors.

Dealing With Rumors: The Best Defense Is a Smart Offense

October 3rd, 2011 by

Rumors have the potential to ruin an organization from both financial and reputational standpoints. PR crisis experts weigh in on strategies to squelch rumors.

Charting the Industry: Local Info Focus Puts Spotlight on SEO

October 3rd, 2011 by

As more people access the Web for local news and information, it’s imperative for some organizations to put local SEO into play.

Charting the Industry: Local Info Focus Puts Spotlight on SEO

October 3rd, 2011 by

As more people access the Web for local news and information, it’s imperative for some organizations to put local SEO into play.

PR Pros Need a Dose of Science to Make the Most of Twitter

September 30th, 2011 by

With more than 8,000 tweets being broadcast globally per second, Twitter’s rich data stream is an excellent source for monitoring brand sentiment and targeting key influencers.