Stories by PRNEWS

Your company’s next CSR initiative may be its most important yet, as the majority of global consumers believe companies have a responsibility to address key social and environmental issues beyond their local communities.

â–¶ Customers Throw Down Gauntlet: Consumers in major countries around the globe are demanding a higher level of responsibility from companies in dealing with societal issues, and consumers are already using their own spending and… Continued

â–¶ Customers Throw Down Gauntlet: Consumers in major countries around the globe are demanding a higher level of responsibility from companies in dealing with societal issues, and consumers are already using their own spending and… Continued

Ogilvy Worldwide PR and MaggieMoo’s Ice Cream and Treatery teamed up with a national personal finance publication to pitch a larger story of Tax Day giveaways.

Twitter chats can galvanize your online community with structured conversation, but before launching one first see if you can join in on existing chats.

Twitter chats can galvanize your online community with structured conversation, but before launching one first see if you can join in on existing chats.

PR News often chronicles PR successes, but often just as much can be learned through failures. Veteran PR pros weigh in on their biggest gaffes and discuss lessons learned from them.

PR News often chronicles PR successes, but often just as much can be learned through failures. Veteran PR pros weigh in on their biggest gaffes and discuss lessons learned from them.

In its fourth revision to its IPO, Groupon included CEO Andrew Mason’s internal memo to employees, which put the company in hot water with the Securities and Exchange Commission.

While the courts clear the way for gun possession on state campuses, the affected colleges should take steps now to calm fears in their communities.