Stories by PRNEWS

When the Walt Disney World Resort’s silver anniversary approached, Sears, Roebuck & Co. [S] decided to do something special –partner with them and share in their celebration. Sears and Donnellon Public Relations, both located outside… Continued

SECTION PRODUCERS DAYS TO CONTACT/DAYS TO AVOID METHODS COMMENTS News Covers breaking news and events with a focus on how and why celebrities and others with high profiles are making headlines. Coordinating News Producer: Carin… Continued

Manhattan’s preeminent gossip column, The New York Post’s Page Six, edited by "Big Apple" daily war veteran Richard Johnson, occupies a precious if sometimes puzzling place in the hearts of top American publicists and PR… Continued

The Pentagon has scrapped plans to get help from a PR executive who was to advise the branch on how to repair its image and handle publicity surrounding questions about the mysterious soldiers’ illness blamed… Continued

Your company has spent thousands of dollars, maybe more, in getting prime space on the trade show floor. If your plan is to get there and then launch a well-executed, multi-pronged PR approach, think again.… Continued

Dec. 2: Congressional Quarterly, "Under-standing Congress," Washington, 202/887-8620. Dec. 3: Effective Communications Group, "Feature Writing," Princeton, N.J., 800/444-2942. Dec. 3: Boston Chapter of PRSA, "The Business of On-Line Media, New Opportunities for Public Relations," Boston,… Continued

A new, comprehensive resource directory for the PR industry has made a virtual appearance and promises to be a handy, no-frills one-stop shop for information-seekers. Media Distribution Services, New York, perhaps as a way to… Continued

Susan Orge, president of 2SO Marketing Communications in Ann Arbor, Mich., (313/913-5851) offers 10 ways to maximize press coverage at a trade show: 1) Be proactive: To ensure that you get noticed, set appointments with… Continued

Earl V. Wells III was appointed director of public relations at Eric Mower and Associates, Buffalo, N.Y. He was media relations/public affairs manager with the Consolidated Edison Company, New York. Paul Capelli was promoted from… Continued

Kyla Thompson, group CEO of The Jefferson Group West, Denver, received the Lifetime Achievement Award from the Colorado Chapter of the Public Relations Society of America for her service on more than 15 community organizations.… Continued