Stories by PRNEWS

R&R/PBN Embarks on PR Trek The Las Vegas office of R&R/PBN is jumping on the Star Trek bandwagon. The PR firm was tabbed last month to handle the local, national and international PR efforts for… Continued

DESKS EDITORS DAYS TO CONTACT/DAYS TO AVOID METHODS COMMENTS Cultural The cultural desk covers art, religion, media, history and race, gender and ethnic issues. Religion, Media: Sharon Green; History, Race, Social Policy: Deborah George; Music,… Continued

Selecting the right speakers to communicate the appropriate messages at your next conference may be one of the most important public relations tasks. Considering that attendees most likely will remember the roster of speakers (only… Continued

Nearly every day there’s a new Web site being launched for public relations execs. To keep you updated, we offer some new online launches. For a complete list of recent Web site launches in the… Continued

Carnival Cruise Lines’ recent handling of a Caribbean cruise gone awry says a lot about the way one of the world’s largest cruise lines handles crisis PR. A cruise that began Nov. 15 was rocked… Continued

Representatives from the American Association of Blood Banks and America’s Blood Centers said last week they fear the worst blood shortages ever and hospitals and blood banks fear record blood shortages will jeopardize their ability… Continued

You may want to add some midwives to your obstetrics staff — having a baby at home is a safe option for most women, according to recent surveys. They say some mothers and infants may… Continued

Marketing adjustable beds in your hospital just may attract female patients. According to a new study, comfort is the most important feature women look for when making a purchase. A new study, titled the Rockport… Continued

Until the mid-1970s, the U.S. Supreme Court consistently ruled that although the First Amendment to the Constitution protects freedom of speech, it did not protect "commercial speech." Commercial speech includes advertisements, brochures and other materials… Continued

Planning a marketing campaign requires covering all bases and anticipating potential problems, but especially important is knowing your audience. The newly formed Senior Friends Group (SF) branch in San Diego, Calif., a senior citizens discount… Continued