Which is scarier? Nights lurking around a haunted house as a Zombie Pickle or spending days pitching media at a PR firm? In time for Halloween, our writer finds similarities between the two.
Stories by Stacey Federoff
2022 PRNEWS Platinum Awards Winners Unveiled
October 12th, 2022 by PRNEWSMarketing and communication professionals gathered in New York on Wednesday (October 12) to celebrate the PRNEWS Platinum Awards, which marks excellence in communications across people, teams and campaigns.
Tips for Communicating About Climate Change and Sustainability
October 6th, 2022 by Olivia KresicAn analysis of tweets about sustainability and climate change yields tips for communicating with stakeholders who hold a variety of views about the environment. Fortunately, many of the tips have deep roots in PR.
PRNEWS Announces 2023 Agency Elite Top 100
September 20th, 2022 by PRNEWSThe list demonstrates the wide range of industry specializations and core capabilities that PR encompasses. It highlights firms of all sizes, ages and locations.
Patagonia Owner’s Giveaway Can Make Climate Change a Local Issue
September 20th, 2022 by John CaseyA key component of the Patagonia giveaway is that the brand can make climate a local and even more relatable issue, our author, a retail and climate veteran, argues.
How Organizations Can Leverage Their Values and Why They Should
September 8th, 2022 by Nicki GibbsIt’s not a surprise people prefer working for companies that care about the same issues they do. A recent PWC study found that’s the case with nearly 90% of workers. It’s ideal when employees use… Continued
PRNEWS Honors Top Women in Industry at New York Gala
September 7th, 2022 by PRNEWSPRNEWS celebrated this year’s class of honorees for Top Women in PR in New York.
Three Approaches for Engaging Global Warming’s ‘Six Americas’
September 7th, 2022 by Sandra EricsonYale’s Climate Change Communication program says the country has 6 views of global warming. Our author presents 3 ways of engaging them.
Communicators: Prepare Now for a (Potential) Federal Data Protection Law
August 23rd, 2022 by Kelly Miller and Maggie JenkinsThe savvy PR pro is preparing now for a federal data protection regime. Job one is collaborating with data governance and privacy teams.
PRNEWS Unveils Platinum PR Awards Finalists, Winners Unveiled Oct. 12 at NY Gala
August 22nd, 2022 by PRNEWSPRNEWS announced the 2022 Platinum PR Awards finalists. Honorees and winners will be announced during a gala in New York on October 12.