Stories by Nicole Schuman

PRNEWS Live discussed Dove’s latest impactful campaign and partnership with LinkedIn, which supports The CROWN Act. Dove’s work bridges public policy and purpose-driven communication.

PRNEWS took a look at some organizations learning from past mistakes (Oscars), and some practitioners currently dealing with personal crises in Uvalde.

With the economy on shaky ground and continuous whispers of recession, we wondered how our friends in the communication industry were doing. With companies cutting back, does that mean agencies and comms departments are feeling the pinch as well? 

It increasingly falls on the communicator to shape not only a response, but a plan of action and community engagement to satisfy the needs of those affected. 

Some of the best ways to earn PR for clients or your organization is through the announcement of an award.

Making empty DEI promises is, simply, no longer an option. The public will find you out if you’re insincere. How should organizations respond?

From AI failures to SOTU and corporate labor meltdowns, there’s been a bit of bad behavior for PR professionals to deal with. 

Does content created around a big event like the Super Bowl make an impact on the audience?

This week’s notable PR items and stories lean into the trust relationship. Some connections strengthen with time and public approval. Others can break in an instant if straightforward facts and figures are not provided.

For this edition of Top Five, we asked communicators for advice about making a big announcement for a celebrity client or organization.