This week saw unexpected media pivots from a political public figure and a devastating end to a story many followed around the globe. Communicators continue to need to be prepared for anything.
Stories by Nicole Schuman
With Return to Office Policies in Place, Staff Must Communicate the Why
June 21st, 2023 by Nicole SchumanMany employees may experience anxiety regarding a looming RTO—especially if they’ve been in a beneficial remote routine for the past several years. A strong, clear internal communication strategy can help navigate that.
Communications Dos and Don’ts for Acknowledging Juneteenth
June 15th, 2023 by Nicole SchumanBy following these communication dos and don’ts, you can help to ensure that Juneteenth is a meaningful and respectful celebration for everyone.
What to Do When Your Client Goes Rogue
June 13th, 2023 by Nicole SchumanThe public has seen its share of oversharing go badly. This includes CEOs, managers, and even brand social media accounts going rogue—a PR professional’s worst nightmare.
PR Roundup: Smokey Skies, the PGA Surprise and Licht Leaves
June 9th, 2023 by Nicole SchumanSmokey orange skies and disappearing skyscrapers, PGA going back on its moral promises and another upheaval of executives at a major news network made for a chaotic week in the latest PRNEWS PR Roundup.
What the Axios Harris Poll 100 Can Teach Brands About Reputation
June 6th, 2023 by Nicole SchumanThere’s a lot for aspiring organizations to learn from the businesses in this list about maintaining a good reputation with the public.
[VIDEO] PRNEWS Live Celebrates Pride and Discusses Brand Safety
June 6th, 2023 by Nicole SchumanPRNEWS discussed proactive ways brands can protect themselves and their employees during Pride Month, encouraging a positive and inclusive experience for all.
PR Roundup: Pride Safety, Diddy Sues Diageo and AI Failure
June 1st, 2023 by Nicole SchumanThis week’s Roundup takes a look at Pride backlash, Diddy’s DEI battle and AI woes.
Pitching an Exclusive: Do’s and Don’ts
May 31st, 2023 by Nicole SchumanSeveral PR veterans provided tips on how to proceed when it comes to offering an exclusive to a journalist.
PR Roundup: DeSantis Campaign Launch, Backlash for Target, Remembering Uvalde
May 25th, 2023 by Nicole SchumanThis week our PR Roundup looks at a disastrous campaign launch for Ron DeSantis and backlash for Twitter, the importance of remembrance and the latest conservative outrage aimed at Target.