Strategic Online Communications Seminar

December 4-5 * International Trade Center * Washington, DC

On December 4-5, PR NEWS will be hosting a special event designed for PR professionals who want to maximize the Web as a PR tool. The "Strategic Online Communications
Seminar" at the International Trade Center in Washington, DC., will include provocative panels covering everything from pitching the online media to managing a crisis online.

You'll leave this seminar armed with an arsenal of new, cost-effective strategies to improve your online PR efforts. A half-day workshop on Dec. 4 will focus on Online PR for
Start-Ups and Small Companies; the full-day program on Dec. 5 will feature an intensive roster of training and brainstorming sessions with industry experts. Below is more
information on the seminar. I hope to see you and your team there.

Topics:

  • Generating Maximum Returns for Your Online Investment
  • What You Need To Know about Online Surveys, Monitoring Services and Webcasting
  • Boosting Brand Awareness Online
  • Tying Online Activities to Sales and Stock Value
  • Best Defenses Against Guerilla Tactics Online
  • Setting Up a Dark Site
  • Measuring Online Media Impressions
  • Setting Up an Effective Online Press Room

Hear from these experts:

Mitch Betts, Computerworld magazine
Joe Carberry, Visa
Barie Carmichael, Dow Corning
Cara Cunningham, Red Herring magazine
Alisa Fogelman-Beyer, ProMarc Agency
Michael Gordon, Kozmo.com
Ed Lang, cvent.com
Larry Moskowitz, Medialink
Aaron Pressman, Industry Standard
Jason Roth, inside.com
Jonah Seiger, Mindshare
Robert Stewart, Teligent
Jere Sullivan, Edelman PR
Reid Walker, GE Global Exchange
and more!!!

Register today http://www.PRandMarketing.com/seminars
or call 888/707-5814

Special Discounts for PR NEWS Subscribers & Teams