Seven Things You Will Learn In This Week's Issue Of PR News
1. Survey respondents ranked having a job that makes a positive difference in society as more important than opportunities for advancement.
2. 57% of surveyed execs ranked Tuesday as the most productive workday.
3. When podcasting, perfection is less important than authenticity.
4. For effective media analysis, measure PR outputs against the dimensions used in brand and satisfaction research.
5. Analyst briefings should be scheduled around big news announcements.
6. It only takes five to seven seconds for one person to make a judgment of another.
7. Analyst relations should be viewed as a sales channel because it's integral to brand exposure and networking.