At Social Media Week New York, experts from a variety of industries to discuss lessons learned from Hurricane Sandy and best practices for social media campaigns in 2013.
Social Media & SEO
Lack of Localization Impedes Communications Campaigns
March 8th, 2013 by Bill MiltenbergLocalization is becoming increasingly vital to business success but few communicators are set up to achieve this aim.
9 Tips To Enhance Your Content Marketing
March 8th, 2013 by Bill MiltenbergAs communicators, we are all doing content marketing now—here’s how to do it better.
What Facebook’s Newest News Feed Means for PR Pros
March 7th, 2013 by Bill MiltenbergFacebook’s altered its News Feed Thursday, making images bigger and standardizing the feed across mobile devices and desktop computers.
9 Ways to Maximize Your Brand’s Efforts on Twitter
March 6th, 2013 by Bill MiltenbergAt PR News’ Feb. 27 Digital PR Summit in San Francisco, Hilton’s Chris Brooks and Jessica Henry of Not for Sale presented nine ways to make your brand a must-follow on Twitter.
8 Tips for Measuring the ROI of Social Media
March 5th, 2013 by Bill MiltenbergJennifer Burnham of Salesforce.com and Jessica Payne of PAN Communications provide eight tips for showing how social media moves the bottom line.
Fortune 500’s Twitter, Facebook Efforts Soar; Blogging? Not So Much
March 4th, 2013 by Scott Van CampThe UMass Dartmouth Center for Marketing Research study found big increases in Twitter and Facebook outreach among the largest U.S. companies in 2012. Blogging, however, took a back seat.
To Combat ‘Facebook Fatigue,’ Give the Audience a Content Jolt
March 4th, 2013 by Scott Van CampIn this Q&A, Christine de la Huerta of rbb Public Relations opines on social engagement strategies, the most effective social platforms, measurement and more.
9 Ways That PR Pros Can Capitalize on Infographics
March 4th, 2013 by Bill MiltenbergKarl Gude, editor-in-residence, Michigan State University School of Journalism, provided 9 ways for public relations pros to capitalize on visual opportunities.
5 Tips from the PR News Digital PR Summit
February 27th, 2013 by Scott Van CampCommunicators packed the Westin Hotel in San Francisco to hear nine sessions covering critical digital/social PR issues.