Social Media & SEO

When the Time 100 was released last week, our editorial team discussed how we might cover it. The context was its relation to PR, and how communicators could leverage the value of making the list.… Continued

For the past decade, savvy corporate PR pros have been moving toward engaging target audiences directly, using social media. That is “Retail PR.”

Milq, a new website and app launching on Monday, is designed to help users curate content into a permanent collection of topic pages, or “beads.” For PR pros and communicators, the platform is an online-media vehicle that could help them separate their content from the pack.

In a heartfelt post on his personal Google+ page, Gundotra praised his colleagues and Google CEO Larry Page, going on to explain that “now is the time for a new journey.”

With the launch of FB Newswire, Facebook is fixing it so journalists go to Facebook first for important news and trends.

The FCC’s proposed new rules for broadband access could have a big affect how communicators do business on the Internet.

The New York Police Department’s disastrous Twitter campaign is a lesson for communicators in understanding public perception.

The effort is designed to boost Facebook’s ad inventory and, at the same time, cater to mobile devices, in which there is less space to display ads.

Communicators and PR execs are starting to ramp up their efforts to get their messages out through Instagram and Pinterest. But it’s not easy, considering that both channels are relatively new to public relations, and are visual in nature.

Earth Day provides a great opportunity for green-leaning companies to invent new ways to showcase and promote their conservation efforts.