We’ve seen the video and we’ve read countless articles about Ray Rice’s behavior back in February of this year at an Atlantic City casino when he was caught on tape assaulting his fiancee Janay Palmer and then dragging her limp body out of the elevator. We’ve read with fascination the NFL’s multiple reactions to the […]
PR Insiders
Controlling the Message: 3 Lessons from the Janay Rice Interviews
December 2nd, 2014 by Diane SchwartzControlling the Message: 3 Lessons from the Janay Rice Interviews
December 2nd, 2014 by Diane SchwartzWe’ve seen the video and we’ve read countless articles about Ray Rice’s behavior back in February of this year at an Atlantic City casino when he was caught on tape assaulting his fiancee Janay Palmer and then dragging her limp body out of the elevator. We’ve read with fascination the NFL’s multiple reactions to the … Continued

The End of Garden-Variety Conferences Is Nigh (or Should Be)
November 25th, 2014 by Matthew SchwartzI was watching a New York Knicks game recently when Carmelo Anthony sank a three-point bucket to tie the game. Melo jumped for joy, as the Madison Square Garden crowd roared with approval. A guy sitting courtside (probably in his late 30s or early 40s) leaped out of his seat to revel in the moment, […]
The End of Garden-Variety Conferences Is Nigh (or Should Be)
November 25th, 2014 by Matthew SchwartzI was watching a New York Knicks game recently when Carmelo Anthony sank a three-point bucket to tie the game. Melo jumped for joy, as the Madison Square Garden crowd roared with approval. A guy sitting courtside (probably in his late 30s or early 40s) leaped out of his seat to revel in the moment, … Continued
PR Insider: Newspapers and Editorial Boards Still Have Impact
November 24th, 2014 by Andrew Blum, AJB CommunicationsEven in today’s digital age and with social media on everyone’s minds, there are still tried and true uses for print media.
The Epic List of Useless PR Tactics
November 11th, 2014 by Diane SchwartzA while back I compiled a list of annoying phrases and words we utter as communicators (and human beings), from “at the end of the day” to “guru” and “epic”. The list, via my blog post, grew as you added your own phrases that annoy (“I don’t hate that” and “synergy,” to name a few). […]
The Epic List of Useless PR Tactics
November 11th, 2014 by Diane SchwartzA while back I compiled a list of annoying phrases and words we utter as communicators (and human beings), from “at the end of the day” to “guru” and “epic”. The list, via my blog… Continued
PR Insider: Best Practices for Customer Support via Social Media
November 10th, 2014 by Abby PerkinsBelow are a few reasons you should establish customer support on social media, and a few best practices for doing it – plus a few big blunders to avoid.
PR Insider: How to fully embrace mobile
November 6th, 2014 by Sterling McKinleyAs marketers struggle to define mobile objectives and manage their mobile presence, mobile is changing your customer’s behavior and expectations.
PR Insider: TV Is Still Important in Your PR Plan
November 3rd, 2014 by Andrew BlumEverybody is on social media these days. But that does not mean you should not seek out TV interviews or turn them down if they come your way.