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What Twitter’s Leaked iPhone App Update Means for PR Pros

July 9th, 2012 by

Planned upgrades for Twitter’s iPhone app have leaked from Apple’s i0S 6 App Store.

Ruling the Waves: 5 Tips for a Successful Radio Interview

July 6th, 2012 by

CommCore Consulting Group CEO Andy Gilman explains how to take advantage of the most imaginatively visual medium—radio.

Ruling the Waves: 5 Tips for a Successful Radio Interview

July 6th, 2012 by

CommCore Consulting Group CEO Andy Gilman explains how to take advantage of the most imaginatively visual medium—radio.

Stifle the Social Network Yawns

July 5th, 2012 by

Author Bill Zehme once asked Frank Sinatra, “What should a man never do in the presence of a woman?” Sinatra’s reply: “Yawn.” It doesn’t matter if you’re a man or a woman, actually. Having someone yawn in your …

Cory Booker’s #waywire Targets Prime Audience: Millennials  

July 5th, 2012 by

The Newark, N.J., mayor and social media star has co-founded a media start-up for youth.

Cory Booker’s #waywire Targets Prime Audience: Millennials  

July 5th, 2012 by

The Newark, N.J., mayor and social media star has co-founded a media start-up for youth.

Journalists Relying More on Industry Insiders for New Stories

July 3rd, 2012 by

A boom in digital journalism has heralded a return to the traditional practice of seeking trusted, influential sources for stories.

Journalists Relying More on Industry Insiders for New Stories

July 3rd, 2012 by

A boom in digital journalism has heralded a return to the traditional practice of seeking trusted, influential sources for stories.

Tom Cruise, Katie Holmes and 2 Broken Rules of PR

July 2nd, 2012 by

Interesting, wasn’t it, that news of the TomKat divorce hit on a Friday? Maybe not: There are two often used sayings that fit nicely into this celebrity “shocker” news: Any publicity is good publicity. And: Release bad news on a Friday afternoon….

Agency Health Improves as Billing Rates Rise

July 2nd, 2012 by

The nation’s PR agencies increased their hourly rates slightly in 2011, based on responses from 105 agencies.