PR veteran Arthur Solomon offers words of advice for those who are entering the PR agency world.
Topics
6 Tips for Using Twitter’s Promoted Products for Brand Exposure
August 21st, 2012 by Bill MiltenbergPR pros must take an integrated approach to communications to extend the reach of their efforts, and Twitter’s promoted products can help them do just that.
6 Tips for Using Twitter’s Promoted Products for Brand Exposure
August 21st, 2012 by Bill MiltenbergPR pros must take an integrated approach to communications to extend the reach of their efforts, and Twitter’s promoted products can help them do just that.
Did I Say the World Was Flat? Sorry, I Misspoke
August 20th, 2012 by Steve GoldsteinWe’ve all said some pretty outrageous things that have no basis in fact or in any kind of reasoned analysis. Most of what college sophomores say, if I remember correctly, falls into that category. And when you think about it, the rhetoric during …
Air France’s Crisis Plan Addendum: Carry Cash
August 20th, 2012 by Bill MiltenbergThe crew of an Air France plane that was rerouted for Syria had to ask passengers to pitch in for a cash-only refuel transaction.
Air France’s Crisis Plan Addendum: Carry Cash
August 20th, 2012 by Bill MiltenbergThe crew of an Air France plane that was rerouted for Syria had to ask passengers to pitch in for a cash-only refuel transaction.
The Media Landscape Is Changing—So Should Your Press Kits
August 16th, 2012 by Laura GrossScott Circle Communications president Laura Gross provides three tips for modernizing your press kit to make journalists’ lives easier.
The Media Landscape Is Changing—So Should Your Press Kits
August 16th, 2012 by Laura GrossScott Circle Communications president Laura Gross provides three tips for modernizing your press kit to make journalists’ lives easier.
PR News Hotlist: 5 Shark Week PR Tactics to Sink Your Teeth Into
August 16th, 2012 by Bill MiltenbergFor the 25th anniversary of Shark Week, Discovery Channel launched its meatiest PR initiative yet to capture the nation’s attention. Here are five takeaways for all PR pros.
PR News Hotlist: 5 Shark Week PR Tactics to Sink Your Teeth Into
August 16th, 2012 by Bill MiltenbergFor the 25th anniversary of Shark Week, Discovery Channel launched its meatiest PR initiative yet to capture the nation’s attention. Here are five takeaways for all PR pros.