Topics

Just 8% of CMOs say their company already has "very advanced" mobile capabilities.

CommCore Consulting CEO Andy Gilman and communications coach Karen Friedman both agree this was a far different Obama than we saw in the first debate.

I have to admit, ever since I began covering Corporate Social Responsibility issues close to three years ago when I started as editor of PR News, I’ve been somewhat skeptical. I questioned whether organizations really give back, help their own commun…

86% of consumers think big businesses maximized profits at the expense of customers and communities.

Pizza Hut responded to critical heat and pulled the plug on its planned presidential debate stunt—just in time to bask in the glory of media attention.

Despite your best intentions, media tour hiccups are bound to happen. To keep them to a minimum, follow this plan—and don’t forget the stain stick.

Two leading academic researchers weigh in on a scale that can help PR pros anticipate the needs of the public during a crisis, and respond accordingly.

A new study of "Breakout Brands" describes which brands Obama and Romney supporters identify with.

If you don’t want to annoy your fellow PR practitioners—or anybody fatigued by overused phrases and cliches—study this list and sharpen your self-editing skills.

A new study of "Breakout Brands" describes which brands Obama and Romney supporters identify with.