As we all become more comfortable communicating over the Internet, our face-to-face networking skills get rusty. For PR prps, practicing those in-person communications skills is crucial.
Topics
8 Tips for Navigating the Networking Waters
July 3rd, 2014 byHow to Enhance Audience Engagement on Social Media
July 2nd, 2014 by Mark RenfreeAudience engagement is tricky. Here are a few guidelines to successfully integrate your message across platforms and engage you audience along the way.
Vine Introduces ‘Loops’ Count to Track Video Views
July 2nd, 2014 byVine’s loop count may attract more marketers to the platform. The metric is easily understood, bearing similarities to other view metrics that organizations already put money against, and it could give organizations who want to try the service out a better idea of their potential reach.
4 Tips for Integrating Journalists Into Your PR Team
July 1st, 2014 byA stable of in-house journalists can increase the rate and quality of content production, but integrating journalists into PR agencies and corporate communications teams can create complexities.
Bing Aims to Become Exclusive Twitter Search Engine
July 1st, 2014 by Richard BrownellMicrosoft’s Bing search engine is launching a group of features that will supposedly make searching for specific Twitter accounts, tweets and hashtags easier.
6 Business-Meeting Do’s, and 6 Absolute Don’ts
June 30th, 2014 by Tony SilberSo you have a major meeting this week. Let’s say it’s a really important client meeting. You just landed a big account, and now you’re working out the details of who’s going to manage what. Or maybe the corporate communications department is tasked with implementing a social media and earned media campaign for a new […]
6 Business-Meeting Do’s, and 6 Absolute Don’ts
June 30th, 2014 by Tony SilberSo you have a major meeting this week. Let’s say it’s a really important client meeting. You just landed a big account, and now you’re working out the details of who’s going to manage what.… Continued
3 Characteristics of a Successful Blog Contributor
June 30th, 2014 by Mark RenfreeSuccessful brand blogging requires that contributors possess specific attributes. Here are three key examples.
What PR Pros Can Glean From Facebook’s Secret Psychological Tests
June 30th, 2014 by Steve GoldsteinOnce the outrage—real or feigned—about Facebook’s emotional manipulation study subsides, brand communicators might want to consider the experiment’s findings.
PR Insider: Making the Jump from Journalism to PR
June 30th, 2014 by Pat FitzgibbonsThis personal tale of one journalist’s journey from news to PR explores the ups and downs for anyone looking to make a similar career change.