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As a company grows, so does its variety of personalities and backgrounds, which contribute to the promotion of diverse creations and thinking, ultimately making an organization more well-rounded. However, growth can yield growing pains, and at almost 100,000 employees strong, Google management felt it needed to revisit and remind its workforce of the importance of work and reel in what it saw as wasteful and hurtful discussions.

Like most journalists, sports reporter Bobby Trosset gets inundated with emails, announcements, press releases, and loads of correspondence that are all trying to grab his attention. How can you get to the top of a busy journalist’s inbox? Trosset has some tips for communications professionals who want to get his attention.

Fall is right around the corner, and while it marks a new school year on the calendar for many students, parents and teachers, it may also inspire a change up for your current job situation. Whether you are just starting your career, wanting to move up the corporate ladder or just expand your network, there are right and wrong ways to go about applying for jobs and the interview process. Take this quiz to see if you are on the path to success, or need a little brush-up on your job-seeking skills.

Every day, it seems that someone is reiterating the same point: the world is more divided than ever before. This constant talk of division also brings up the idea that there is a need to take sides, and many brands are doing just that. Taking a firm stance on one side of a political issue and disavowing the other has become a popular marketing tool recently, but is it the right move for your brand?

A look at why these branded podcasts are working provides many strong lessons for communicators about the merits of the medium.

Earlier this week, The New York Times published a piece about the success of brand-produced podcasts. A look at why these branded podcasts are working provides many strong lessons for communicators about the merits of the medium. Let’s learn some ways to keep audiences listening.

Earlier this week, The New York Times published a piece about the success of brand-produced podcasts. Author David Yaffe-Bellany focused on McDonald’s Gizmodo-produced “The Sauce,” a three-part “investigative” podcast that…

At this point, everybody knows the score. Journalists are doing more with less and they don’t have time for copy-and-pasted press releases. You’re wasting their time and you’re wasting your own. Boring pitches, poorly targeted pitches and fluff help no one.

How do you teach U.S. diplomats to be effective storytellers? A group of PR pros created a simple model for a State Department communications course that makes storytelling scaleable and systematic. Yes, it seems basic and you may think you follow the model’s steps already, but take a moment to consider the framework. It can bolster your storytelling effort.

Aligning your brand with your website is all about consistency, core messaging, and audience appeal. How can you make sure your website is compelling to your audience and encouraging return visits? Some pros on the front lines weigh in.