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COVID virus around the world

Old Ways Inform New Normal: Transparency is Key to Internal, External Comms and Media Relations

April 7th, 2020 by

PRNEWS and partner Yonder recently gathered a panel of senior communicators for a webinar about coronavirus and PR. With more than 1,500 attendees, the session produced more audience questions than we could handle. Here are some of the best questions, with answers from another panel of PR pros.

corona virus

The Heart of PR: 80% Say Staff Safety Trumps New Revenue, 48% Strategizing for Post-Virus Era

April 7th, 2020 by

We surveyed more than 200 senior PR professionals to find out how they are coping with coronavirus, what changes they are making (or not) in their communications internally and externally. Some of their answers surprised us.

Hands using mobile payments

Pandemic Forces PR to Confront Edit Calendars: ‘Is My Message a Priority or Appropriate Now?’

April 7th, 2020 by

Next in our series of interviews with senior communicators we speak with Julie O’Donnell, who last month was named EVP/global head of digital at health communications and PR firm Evoke. We asked her what she sees communicators doing well or badly in this moment with their digital communications.

April 15 circled on calendar

Internal Communications Watching Closely as Employee Needs Change During Pandemic

April 7th, 2020 by

Since it was nearing tax time, we wanted to interview a communicator in the tax industry. Then the pandemic arrived, and April 15 became just another day. Jesse Hamlin, who runs communications for Avalara, tells us that it’s almost always tax time somewhere in the world. She discusses how her team is monitoring its employees’ needs during this difficult moment.

woman laughing

New H+K Analytics Head Sees Coronavirus Increasing the Need for Data Verification

April 7th, 2020 by

What happens to measurement and analytics when coronavirus subsides? H+K’s new analytics chief thinks data verification will have increased importance since so much false information is floating around at the moment. He’s also urging his team to laugh and connect with each other on a personal level as they work from home.

podcast recording at home

COVID-Related Ratings Decline Should Not Dim Enthusiasm for Podcasting

April 7th, 2020 by

There are far fewer commuters now. As a result, podcast listening is down. Still, podcasting is an explosive category, with 600,000+ shows offered and more coming online daily. Plenty of brands and organizations are making a foray into this communications tool.

Trevor Noah

‘The Daily Show’ with Dr. Fauci Garners Top Consumer Engagement on Facebook in March

April 7th, 2020 by

We asked our data partner Shareablee to provide information about the coronavirus-related posts that garnered the most consumer engagement on Facebook during March. The resulting list was full of interesting insights, including a post from “The Daily Show,” with guest Dr. Anthony Fauci, leading the pack.

corona virus

During Pandemic, Aflac Conditions Public to Seek Real-Time Updates at Single Site

April 7th, 2020 by

As part of our series of interviews with senior communicators, we asked Aflac SVP, chief ESG and CCO Catherine Hernandez-Blades to tell us what she and her team have learned during the early stages of the virus.

A Ph.D. Does Not Equal Medical Doctor

April 6th, 2020 by

CNN anchor John Berman called Navarro out regarding his qualifications, and Navarro hit back.

The Queen Makes Her Coronavirus Entrance

April 6th, 2020 by

On a tough day for Britain, in which Downing Street announced Prime Minister Boris Johnson was admitted into the hospital for complications due to coronavirus, Queen Elizabeth II emerged for a rare address.