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When walking the digital line, consider the following five threats to be the biggest dangers to your business: 1. Transaction fraud 2. Hackers 3. Rogue employees 4. Sloppy software 5. Easy-to-steal portable electronics such as… Continued

A McKinsey Global Survey, "How businesses are using Web 2.0," shows that, while the business press may be all over the 2.0 trend, companies themselves are still slow to invest. Among the responses from the… Continued

The American Advertising Federation’s Media Investment Survey 2007 revealed an increased commitment to innovation and a dedication to balancing traditional media with new media platforms. (The survey polled approximately 1,000 marketing professionals.) The numbers of… Continued

Every businessperson out there thanks (and curses) the gods of e-mail for enabling instant communication with employees and clients. Every businessperson out there has probably also taken advantage of technological advances and checked e-mail during… Continued

BASF is the world’s first company of its kind to present a comprehensive carbon balance for its operations. The results show that BASF products can save three times more greenhouse gas emissions than the entire… Continued

Deloitte’s Technology, Media and Telecommunications (TMT) industry group released "Predictions 2007," a series of three reports that examine emerging developments and how they will shape the TMT marketplace. The usual suspects that impact communicators topped… Continued

A new report suggests the C-suite has yet to appreciate the view. The Makovsky 2006 State of Corporate Blogging Survey polled 150 senior executives from the Fortune 1000, but found relatively few were ready to… Continued

"Wooing Generation Y," this new breed of young and talented workers is demanding that executives rethink their plans of action – and interaction. This point is driven home by a recent study conducted by SelectMinds,… Continued

The Reputation Institute recently released its annual ranking of corporate reputations, with the following companies rounding out the top 10: 1. Lego 2. IKEA 3. Barilla 4. Mercadona, S.A. 5. A.P. Moller-Maersk 6. Toyota Motor… Continued

According to a recent report conducted by Best Practices, there is a recognizable link between employee engagement and customer loyalty – specifically, companies that engage employees show gains in customer loyalty and satisfaction. Among the… Continued