British Columbia’s electric utility company is loading up on PR research and consultation in advance of major price hikes.
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Finishing, The Manning Way
February 7th, 2012 by Diane SchwartzBy now you are either bleeding blue with glee that the NY Giants won the Super Bowl or you are on Gisele’s case for dissing husband Tom Brady’s teammates. Either way, you have to agree that Eli Manning is a class act. His press conference o…
How to Make Your Social Media Policy Stick
February 7th, 2012 by Matthew Deffebach, Haynes and BooneCreating a fluid, well-written social media policy is an investment in your organization’s future, says Haynes and Boone partner Matthew Deffebach.
How to Make Your Social Media Policy Stick
February 7th, 2012 by Matthew Deffebach, Haynes and BooneCreating a fluid, well-written social media policy is an investment in your organization’s future, says Haynes and Boone partner Matthew Deffebach.
5 Ways to Reinvent the Press Release With SEO
February 7th, 2012 by Vanessa BugaschThe press release still plays an important role in media relations, and Cision’s Vanessa Bugasch provides five quick tips to help you integrate SEO into all of your announcements.
Bad News for Taco Bell as It Feels Heat From Chipotle
February 6th, 2012 by PRNEWSTaco Bell’s got a clear-cut messaging assignment: convincing customers that its food is safe to eat after Food Safety News identified the fast food chain as the mystery restaurant responsible for a salmonella outbreak across… Continued
Internet Now Trumps Friends, Family in Influence
February 6th, 2012 by PRNEWSCanadians trust the Internet more than loved ones when it comes to making purchase decisions, according to a new study.
Quick Study: Reputation Index Features Long-Established Brands; Girls Perceive Glass Ceilings Blocking Leadership Roles
February 6th, 2012 by PRNEWSâ–¶ Rep Index Focuses on Performance, Citizenship: Global brands have more work to do to close the gap between their performance in the marketplace and their citizenship, according to the Global Corporate Reputation Index, released… Continued
Quick Study: Reputation Index Features Long-Established Brands; Girls Perceive Glass Ceilings Blocking Leadership Roles
February 6th, 2012 by PRNEWSâ–¶ Rep Index Focuses on Performance, Citizenship: Global brands have more work to do to close the gap between their performance in the marketplace and their citizenship, according to the Global Corporate Reputation Index, released… Continued
Charting the Industry: Is the Blog Fading? Don’t Bet On It
February 6th, 2012 by Scott Van CampWhile a study finds that the number of corporate blogs is declining, experts say the platform yields an important digital/social PR benefit: control.