Cold, creamy fact: Talenti and PR agency RF Binder tapped into the social graphs of gelato fans to the taste of a 129% increase in Facebook followers in just three months.
Digital & Technology
Pinterest for Brands: The Honeymoon Is Over, Now the Real Work Begins
June 11th, 2012 by Scott Van CampAfter an intense love affair with the visual/social platform, PR pros are now determining if the relationship will be long-term.
Pinterest for Brands: The Honeymoon Is Over, Now the Real Work Begins
June 11th, 2012 by Scott Van CampAfter an intense love affair with the visual/social platform, PR pros are now determining if the relationship will be long-term.
Oracle CEO Makes a Grand Entrance on Twitter
June 8th, 2012 by Bill MiltenbergLike 50% of CEOs, Larry Ellison is now on Twitter. His first task: Insult the competition.
Oracle CEO Makes a Grand Entrance on Twitter
June 8th, 2012 by Bill MiltenbergLike 50% of CEOs, Larry Ellison is now on Twitter. His first task: Insult the competition.
Hacked? 4 Security Messages for LinkedIn Members
June 7th, 2012 by Bill MiltenbergLinkedIn is the latest major site to suffer a data breach—here’s what you need to know to protect your account.
Hacked? 4 Security Messages for LinkedIn Members
June 7th, 2012 by Bill MiltenbergLinkedIn is the latest major site to suffer a data breach—here’s what you need to know to protect your account.
People Prefer Pinterest for Purchasing—Facebook Pales
June 7th, 2012 by Scott Van CampPinterest users are 79% more likely to purchase items they saw pinned on Pinterest compared to Facebook users.
People Prefer Pinterest for Purchasing—Facebook Pales
June 7th, 2012 by Scott Van CampPinterest users are 79% more likely to purchase items they saw pinned on Pinterest compared to Facebook users.
CEOs Value Social Media More Than Others in C-Suite
June 6th, 2012 by Scott Van CampChief information and chief financial officers don’t view social collaborations tools to be nearly half as important to their businesses today as CEOs do.