Digital & Technology

At PR News’ Nov. 30 Media Relations Conference, PR pros from Hilton Worldwide and the Smithsonian National Zoo provided a slew of Twitter best practices.

86% of B2C organizations market with content—regardless of company size or industry.

Production house just a preview of things to come for PR pros that are producing more online-video programming.

Let us know what the employment situation is at your organization by taking this quick survey.

E-mails tripped up ex-CIA head David Patraeus and mistress Paula Broadwell. As a communicator, here are some helpful tips in handling your own e-mail campaign affairs.

CEO Peter Cashmore talks new ad, content forms at Media Summit.

The Pope’s Twitter feed should assuage CEOs’ concerns about using the social network.

Huffington Post small business editor Nate Hindman explains which types of story pitches are more likely to make journalists write your story.

The year’s best communicators were honored at a luncheon ceremony at the National Press Club in Washington, D.C.

It’s not easy facing the 24/7 pressures of a PR job. That’s why PR News feted the organizations that foster an excellent working environment and a solid work/life balance at the PR News People Awards in Washington, D.C.