Digital & Technology

Winner: Adobe Create Now Tour for use of Facebook Custom Audiences In the spring of 2013, Adobe reinvented itself as a leading solution for creatives with the announcement of the Adobe Creative Cloud. This solution… Continued

Winner: Access Communications – Intuit Small Business Big Game Intuit tapped Access Communications and its advertising agency RPA to create Small Business Big Game, a yearlong program that would thrust small business owners onto the… Continued

Winner: Ricoh Americas Corporation & Weber Shandwick – WorkIntelligent.ly Traditionally thought of as a print and imaging company, Ricoh is transitioning to a services-led technology company that provides management and workforce solutions like IT support,… Continued

Winners: 451 Marketing – America’s Best “Liked” Candle and Pfizer and GCI Health – Establishing a Voice for Fibromyalgia Patients on Facebook 451 Marketing – America’s Best “Liked” Candle For over 40 years, The Yankee Candle… Continued

Winner: APCO Worldwide – The Children’s Hospital of Philadelphia ‘Vaccines on the Go: What You Should Know’ Mobile Application For parents, health workers and the broader population, identifying research-based, verifiable information about vaccines can be… Continued

Winners: 451 Marketing – America’s Best “Liked” Candle and MWW – McDonald’s New York Metro: Red Zone Replays 451 Marketing – America’s Best “Liked” Candle 451 Marketing set out to make Yankee Candle America’s most… Continued

Winner: Accenture – accenture.com Accenture.com is the dynamic online presence for Accenture, a $28.6 billion global management consulting, technology services and outsourcing company. In December 2013, Accenture launched Accenture Digital to deliver integrated digital business… Continued

New Site Winner: Booz Allen Hamilton – Guard Your Health Booz Allen Hamilton was challenged with developing a communications program that would provide the needed tools, information, and resources Army National Guard citizen-soldiers and their… Continued

Winners: Biosector 2 and Novartis Oncology – Count Us, Know Us, Join Us: Uniting the Advanced Breast Cancer Community and Pfizer and GCI Health – Establishing a Voice for Fibromyalgia Patients on Facebook. Biosector 2… Continued

Winners: AT&T with FleishmanHillard – AT&T’s Social Newsroom and MasterCard – The MasterCard Engagement Bureau: Brand Publishing Around the World AT&T with FleishmanHillard – AT&T’s Social Newsroom From passive to active. From corporate to social.… Continued