News conferences have come under renewed scrutiny lately; they’re the 21st century communications tool that gets no respect. With the advent of social media and other tools that enable people to "gather" and communicate remotely… Continued
Crisis Management
Seeing the Forest for the Trees: How to Spot an Issue Before It’s a Crisis
July 28th, 2008 by PRNEWSIn today’s turbulent business environment, there is no shortage of crises du jour, which helps explain the evergreen quality and ubiquity of case studies, expert strategies and thought leadership pieces on the topic of crisis… Continued
Tip Sheet: What Research Can Teach Us About Crisis Communications
January 21st, 2008 by PRNEWS"Most major crises start with a bad idea." That from a slide used by Gary Sheffer, executive director of Communications & Public Affairs at General Electric. But how much of what we think we know… Continued
Case Study: Measuring on Pins and Needles: Accountability Pumps Up PR Around Plastic Surgery
January 21st, 2008 by PRNEWSCompany: American Society of Plastic Surgeons Agency: KDPaine & Partners Timeframe: 2006–Ongoing The American Society of Plastic Surgeons (ASPS), the world’s largest plastic surgery specialty organization, needed to wrap its proverbial arms around the effectiveness… Continued