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ON THE RADAR SCREEN AT&T PR Staff To Grow With TCI Merger Given that AT&T [T] is putting the final touches on a deal to acquire cable giant TCI for $30 billion, the PR department… Continued

PR is sure to experience some re-organizational pains when a CEO is given carte blanche as a change agent. For example, Louis V. Gerstner Jr. joined IBM [IBM] in 1993 and recruited as VP of… Continued

In this new monthly feature, we look at where the fruits of some of your labors go. That fancy paperweight, or trip invitation to the Bahamas or digital camera that you sent to 30 select… Continued

New CEO, Business Changes to Have Communications Impact An unprecedented move to cut more than 400 jobs and the promotion of McDonald’s Corp. [MCD] new CEO, Jack Greenberg, signal a new era for the American… Continued

Good PR help is hard to find and keep. Competitive compensation packages alone won’t cut it any more but innovative employee relations programs are a step in the right direction. For KVO, which boasts an… Continued

PR NEWS Advanced Crisis Management & Media Relations Two-Day Workshop Sept. 14-15: PR NEWS Advanced Crisis Management & Media Relations Workshop, at the Sir Francis Drake Hotel, San Francisco. PR NEWS subscribers receive a special… Continued

Employee Communications: Survey Shows Workers Doubt Corporate Ethics Despite all the attention to ethics in this decade, a new study shows that American employees don’t put much stock in their employers’ business mores. And with… Continued

In addition to our weekly Media Insight feature, PR NEWS now provides you with the details on pitching an op-ed editor at key media outlets in every issue. Information is culled from "Op-Ed Biz," and… Continued

The following is a guide to agencies that provide a wide range of managed care marcom services, from case management and communications planning to contract negotiation and network design. These agencies have been culled from… Continued

Institute for Healthcare Improvement Marketing Director for Boston-based, not-for-profit organization. Strong background in direct marketing, planning, research, pricing, advertising and media relations. Requires writing and communications skills. Must have 5+ years management experience. Competitive salary,… Continued