Subscription Content

Healthcare communicators realize that the Year 2000 bug is not just an IT problem, and your role now and post-Y2K is crucial. To gauge how prepared your organization is consider the following questions featured in… Continued

America’s Health Network 2500 Universal Studios Plaza Orlando, FL 32819 If you’ve got a great story to tell you don’t have to beat the door down to get America’s Health Network (AHN) producers to consider… Continued

2 Marketing Writers Looking for driven Head Writer and Senior Writer for rapidly growing MCO/Hospital Marketing Group at prime NY healthcare ad agency. Clients include Pfizer and Merck. Great compensation. Fax resume and salary history… Continued

November 9-11 Health Insurance Association of America’s Change, Challenge, and Opportunity: Charting a Course for the 21st Century annual forum. Coronado, Calif. 202/824-1787. November 12-13 IBC USA Conference’s Latin Health Care Summit, Building Successful Private/Public… Continued

Seniors Roll Up Sleeves For ‘Drive-Through’ Flu Shots To prepare mobility-impaired seniors for the flu season, St. Joseph Healthcare in Albuquerque, N.M., reached out by getting seniors to "drive-through" for their annual flu shots. The… Continued

BOSTON – PR firm CEOs, government spokespersons, and academics researching the communications field all are wrestling with the place of PR in a future filled with an explosion of technology and interdependent global economies. The… Continued

Public Relations Strong writer, publicist skills, recent experience. Send or fax samples to Attn: Public Relations, Pres., BN Group, 13 Emery Ave., Randolph, N.J. 07869 or Fax 973/366-5667. Public Relations Professionals The American Bar Association… Continued

Digging for Dirt Disgruntled customers and chagrined former-employees can take their gripes to a worldwide audience not just via e-mail, but by creating whole new Web site just to slam your corporate reputation. Untied.com, a… Continued

One of the most difficult aspects of PR in an emerging market is ensuring that your staff, client list and business infrastructure are secure when so many variables – from economics to elections – affect… Continued

The Internet’s Lessons About Crises Ruining Bill Clinton’s life was not enough for Independent Counsel Kenneth Starr. The traffic jam caused by the release of his report online has made my working life miserable. For… Continued