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Mark Your Calendar

January 7th, 1999 by

January 11-13 Integrated Healthcare Symposium’s Fourth Annual Symposium on Governing Healthcare Systems. Scottsdale, Az. 909/336-1586. February 8-11 IQPC’s Healthcare Info Net ’99 conference. Atlanta. 800/882-8684. February 21-25 Healthcare Information and Management Society’s Discover the Synergy… Continued

Get Y2K-Ready Now: Bugs Occurring In 1999, Patient Safety Is Questioned

January 7th, 1999 by

When the FDA warned hospitals in late December that their Y2K problems might actually start this year, the "bug" issue compounded the public’s fear that the industry will not be ready to usher in the… Continued

Sprint PCS becomes the Apple of The Big Apple’s Eye

January 4th, 1999 by

A recent community and media relations effort to take a bite out of the Big Apple crime scene and announce the arrival of a cellular company was a proven success, with the pilot program moving… Continued

Media Trends

January 4th, 1999 by

Perhaps no other PR niche requires famil-iarity with fresh market research or evolving trends about information dissemination as much as media relations. In this overview of studies and snippets, we give you food for thought… Continued

Key Contacts: Christian Science Monitor

January 4th, 1999 by

One Norway Street Boston, MA 02115 Phone: 617/450-2000 Fax: 617/450-7575 The Monitor, a national newspaper with an international circulation, has added five new weekly feature sections in the past year on topics from finance to… Continued

Black Entertainment

January 4th, 1999 by

TelevisionOne BET Plaza, 1900 W Place NE Washington, D.C. 20018-1211 Generally, broadcast outlets present the most barriers and getting these producers on the phone is no easy feat. It didn’t surprise us and BET reconfirmed… Continued

The Future of News Gathering

January 4th, 1999 by

For years, reporters and editors have relied on the analysis and introspection offered in Editor &Publisher, a publication which has gained a reputation for probing an industry built on probing others. To understand what’s influencing… Continued

It’s a Slow Season for Tchotchkes

January 4th, 1999 by

Maybe PR folks didn’t feel like those in the media ingratiated themselves to media relations execs, but it was apparently slim pickings in the greetings and gifts phylum this year, with several journalists (such as… Continued

‘Demystifying’ The Interview – Media Training Teaches Control Tactics

January 4th, 1999 by

This story – based on our visit with CommCore Communication Strategies CEO Karen Berg in White Plains, N.Y., to observe client Donna Jakubowski undergo media training – is the second of two parts. The first… Continued

Image Patrol Report

December 21st, 1998 by

Our grandchildren’s history books will record the globalization of our economy and growing influence of the Internet as the biggest factors in social change at the end of the 20th century. Perhaps that sounds too… Continued