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Media Moves

January 7th, 1999 by

ARRIVALS Applied Clinical Trials: Shannon Barker, assistant editor. Phone: 541-343-1200; fax: 541-344-3514 American Family Physician: Barbara Apgar, MD, associate editor; Grace Brooke Huggman, MD, associate editor; Jeffrey Kirchner, associate editor, James Nuovo, MD, assistant editor,… Continued

Media Insight

January 7th, 1999 by

CBS: Cutting Edge Medicine (Medical News Series) 2005 Freeman Ave. Kansas City, KS 66102 CBS Newspath, a division of CBS News that provides syndicated programming, is producing a series of news stories (approximate lengh: 90… Continued

Sprint PCS becomes the Apple of The Big Apple’s Eye

January 4th, 1999 by

A recent community and media relations effort to take a bite out of the Big Apple crime scene and announce the arrival of a cellular company was a proven success, with the pilot program moving… Continued

Media Trends

January 4th, 1999 by

Perhaps no other PR niche requires famil-iarity with fresh market research or evolving trends about information dissemination as much as media relations. In this overview of studies and snippets, we give you food for thought… Continued

Key Contacts: Christian Science Monitor

January 4th, 1999 by

One Norway Street Boston, MA 02115 Phone: 617/450-2000 Fax: 617/450-7575 The Monitor, a national newspaper with an international circulation, has added five new weekly feature sections in the past year on topics from finance to… Continued

Black Entertainment

January 4th, 1999 by

TelevisionOne BET Plaza, 1900 W Place NE Washington, D.C. 20018-1211 Generally, broadcast outlets present the most barriers and getting these producers on the phone is no easy feat. It didn’t surprise us and BET reconfirmed… Continued

The Future of News Gathering

January 4th, 1999 by

For years, reporters and editors have relied on the analysis and introspection offered in Editor &Publisher, a publication which has gained a reputation for probing an industry built on probing others. To understand what’s influencing… Continued

It’s a Slow Season for Tchotchkes

January 4th, 1999 by

Maybe PR folks didn’t feel like those in the media ingratiated themselves to media relations execs, but it was apparently slim pickings in the greetings and gifts phylum this year, with several journalists (such as… Continued

‘Demystifying’ The Interview – Media Training Teaches Control Tactics

January 4th, 1999 by

This story – based on our visit with CommCore Communication Strategies CEO Karen Berg in White Plains, N.Y., to observe client Donna Jakubowski undergo media training – is the second of two parts. The first… Continued

Media Insight

December 21st, 1998 by

Smartmoney.com 1755 Broadway, 2nd Floor New York, NY 10019 The online investment magazine of SmartMoney, http://www.smartmoney.com, seeks topical information about managing finances. Any new technical improvements to help people invest their money wisely will gain… Continued