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Media Moves

February 4th, 1999 by

ARRIVALS New England Journal of Medicine: Thomas Bodenheimer, national correspondent; John Iglehart, national correspondent; Robert Kuttner, national correspondent; Karen Daly, senior editorial office coordinator; Briana Doherty, editorial assistant; Nwakaego Fletcher, editorial office assistant; and Andrea… Continued

Media Insight

February 4th, 1999 by

WomenConnect.Com (http://www.womenconnect.com) 8260 Greensborough Drive Suite 200-A McLean, VA 22102 Women are commanding a growing presence online and have an insatiable appetite for well-targeted, timely health information. To reach the professional 35-plus demo, WomenConnect.com is… Continued

Targeted Efforts Reaching Women In A Healthcare State of Mind

February 4th, 1999 by

Few would argue the importance of launching campaigns that reach women – who are considered healthcare gatekeepers and primary decision-makers. The marketing challenge is in finding innovative strategies that work. In this age of health… Continued

Calendar

February 1st, 1999 by

February 9: "Money Talks – How the Broadcast Media Covers Business," guests include producers from CNNfn and CNBC, The Publicity Club of New York, New York, 212/407-0719. February 12: "Silicon Valley Media Breakfast," Business Wire,… Continued

On the Radar Screen

February 1st, 1999 by

Fortune 500s Limit PR Spending When Economy is Healthy A study which goes against the grain of other market research which has shown that PR budgets are growing concludes that 60 percent of about 97… Continued

Trends & Ideas

February 1st, 1999 by

How to Take On Research If you’re looking for fresh resources, it’s good to know that the 1999 edition of "A Guide to Public Relations Research" is available from Ketchum for $25 per copy. The… Continued

Key Contacts: Boston Globe

February 1st, 1999 by

P.O. Box 2378, Boston, MA 02107 Phone: 617/929-3000, Fax: 617/929-2813 Whether you’re pitching a story with a national flair or have ties to the New England area, the features section of the Boston Globe makes… Continued

Media Insight

February 1st, 1999 by

TVOnline 120 Broadway, Suite 240, Box 201, Santa Monica, CA 90401 This January launch provides a taste of some of the publishing offshoots sure to be spawned by new or emerging technologies. TVOnline is devoted… Continued

Ameritech Executive Shares Y2K Media Relations Expertise

February 1st, 1999 by

Imagine having to educate journalists about Y2K and regularly facing questions about your company’s compliance status? That’s what Frank Mitchell, media relations manager, network services, for Ameritech Corp., Chicago, now deals with in his role… Continued

Job Tracker

February 1st, 1999 by

Global high-technology services company with southeastern headquarters seeks Manager, Media Relations. Responsible for planning, developing and administering strategic media programs designed to enhance and protect the corporation’s reputation and brand. Manages professional staff with high… Continued