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Job Tracker

March 29th, 1999 by

The Hoffman Agency, one of Silicon Valley’s fastest-growing high-tech PR agencies, is seeking: PR professionals to manage our key storage and electronics industry accounts. The ideal candidates have four to six years of high-tech PR… Continued

Industry News

March 29th, 1999 by

BUSINESS DEVELOPMENTS Public affairs and government relations firm MWW, East Rutherford, N.J., has created a "play book" outlining what clients need to focus on when considering new locations and managing the site development of stores,… Continued

Y2K: The Bad-News Bug Results in Good PR, Brand Windfall for Some

March 29th, 1999 by

While the jury remains out on how damaging the millennium rollover will be, smart companies are still finding new ways to use Y2K to build their brands. Strategies vary, from crisis management firms that are… Continued

Small PR House and New Company Take Risk, But Score Big

March 22nd, 1999 by

Trusting a vendor is always a business risk. Yet two companies, one a new-sprung PR firm, the other its start-up client, each took on a larger-than-usual gamble when they decided to sign off on a… Continued

Key Contacts: San Francisco Chronicle

March 22nd, 1999 by

901 Mission St. San Francisco, CA 94103 Phone: 415/777-7100 Fax: 415/896-1107 If you thought the easy-going attitude of the West Coast might open up your pitching doors, think again. Unfortunately, all you might find with… Continued

Media Insight

March 22nd, 1999 by

Forbes Global Business & FinanceForbes Building 60 Fifth Avenue New York, N.Y. 10011 Forbes Global Business & Finance is a biweekly that runs about 96 pages. A fairly new pub, it launched in April 1998… Continued

Calendar

March 22nd, 1999 by

March 23-25 "The Direct Marketing Association Catalog Essentials Seminar," DMA, New York, 212/790-1444. March 24 "Managing Web Content," IABC, New York (place to be determined), 800/776-4222. March 25-26 "Crossing the Borders: Collaboration & Competition Among… Continued

Press Secretaries: These Gatekeepers Might be the Quintessential in Skeptical

March 22nd, 1999 by

If you’re a public affairs or government relations specialist, we don’t have to tell you that getting Sen. Trent Lott (R-MS) on the phone could present the same challenge as getting The Washington Post to… Continued

Get Listed in the Industry’s Most Comprehensive PR Services Guide

March 22nd, 1999 by

The "Annual Directory of PR Services," the one-stop guide to public relations products and services, agencies, executive recruiters, associations and more, will be published in June 1999. If your organization would like to be listed… Continued

Job Tracker

March 22nd, 1999 by

The Communications Department of the California Teachers Association, a not-for-profit organization representing public school teachers, has an immediate opening for an experienced Assistant Manager. Successful candidate will work very closely with the manager of the… Continued