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With less than four months until the New Millennium, the Year 2000 status of more than half of America’s healthcare provider organizations remain unclear, according to the RX2000 Solutions Institute in Minneapolis. To stay on… Continued

DENVER – The hundreds of healthcare communicators who attended the fourth annual Society of Healthcare Strategy and Market Development conference here this week experienced a thought-provoking reality check. Attendees were challenged to address pressing issues… Continued

Your client asks you to develop a program that targets women in their 30s. What type of woman fits this profile? Is she married or single? Is she career-oriented or a housewife? Is she a… Continued

Health and wellness Web sites are wildly popular with Internet surfers but the key to holding their fickle attention is innovative personalization. Without it your Web site is destined to a fate of hit-and-run anonymity… Continued

Chances are if you ask most 30- to 50-year-olds if they look good for their age, the answer will be a confident "Yes!" according to the annual Wrinkle Report on behalf of Renova, an anti-aging… Continued

Home Is Where the Benchmark Is Measurement is a tough job, but PR’s gotta do it. And in the vast ocean of communications disciplines and benchmarking strategies, many PR pros are choosing to launch their… Continued

In an era of unprecedented mergers and acquisitions, business start-ups, new product launches, technological innovations and information clutter, branding officially has been promoted from "king" to "executive king." Once a buzzword limited to marketing circles,… Continued

Public Affairs/Communication Director City of Chandler Salary Range: $72,301-$101,234 Join the leadership team with the City of Chandler, Arizona. Chandler is located in the southeastern section of the Phoenix metropolitan area and is one of… Continued

September is National Tortilla Month, according to Ryan Partnership, speaking on behalf of Dallas-based Mission Foods. Shockingly, Mission bills itself as the world’s largest maker of tortillas and wraps. When you’re thinking about creating your… Continued

Oddly enough, actions speak louder than words – even if the words hail from the mouth of a really impressive spokesman – when it comes to a company’s image as a corporate citizen. Americans are… Continued