October 24-27 National Association for Women’s Health’s 12th Annual Executive Summit on Women’s Health. Philadelphia. 312/786-1468. November 3-5 EMarketWorld’s Ehealthcareworld conference. New York. 800/535-1812. www.ehealthcareworld.com. November 14-17 Integrated Healthcare Institute’s Symposium on Gonverning Healthcare Systems… Continued
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Pennsylvania Takes Stand On Family Violence
October 14th, 1999 by PRNEWSPennsylvania’s Attorney General’s Office is asking the state’s employers, religious and healthcare organizations to promote family violence prevention with community-specific recommendations. Members of a family violence task force issued a 300-page report titled a "Final… Continued
Breast Cancer Book Targets Children
October 14th, 1999 by PRNEWSChildren of breast cancer survivors are often left out of the high-profile campaigns to raise awareness about the disease. A new book, KIDS TALK: Kids Speak Out About Breast Cancer, helps fill this void. Sponsored… Continued
Campaign Pokes Fun at Fitness
October 14th, 1999 by PRNEWSA new $10 million ad campaign is targeting the funny bone of health-conscious consumers to promote eNutrition, an online source of nutritional products and information. One of the ads cautions: "Time is against you. Gravity… Continued
HMO Campaign Targets Multi-Ethnic Audience
October 14th, 1999 by PRNEWSTo target California’s diverse market, Health Net recently launched a major advertising campaign available in four languages: English, Spanish, Cantonese and Tagalog. It is believed to be the first advertising effort by a health plan… Continued
Leveraging PR for Social Change
October 11th, 1999 by PRNEWSWASHINGTON, D.C. — When PRSA’s National Capital Chapter inducted the first 50 luminaries into its Public Relations Hall of Fame Oct. 1, many were lauded for their commitments to public service. But few could say… Continued
The Shandwick Shuffle
October 11th, 1999 by PRNEWSShandwick International has reorganized its executive team, moving Scott Meyer to CEO from his position of CEO, Shandwick Americas. Michael Murphy becomes Deputy CEO, up from CEO of Shandwick Europe. Mary Jeffries is named COO… Continued
Internet Shapes Public Policy
October 11th, 1999 by PRNEWSSure, thousands of kids who not long ago delivered newspapers for a living are getting rich with dot.com ventures. But grown-ups, including public affairs professionals, are also using the Internet to affect the political process.… Continued
Image Patrol Report
October 11th, 1999 by PRNEWSRyder Cup It’s not how you play the game, it’s who has the winning score It’s not very often that one draws parallels between secondary education and professional sports, but thanks to golf’s Ryder Cup… Continued
Crown Crafts Buddies Up with Other Brands to Reach Teens
October 11th, 1999 by PRNEWSSnuggle up to this marcom challenge: You have a product traditionally sold through linen departments to parents of kids ages 3 to 8. Now make it appeal to pre-teen girls. Crown Crafts, Inc., an Atlanta-based… Continued