Subscription Content

Corporate Branding LLC hires Bill Meinel as group director of its Philadelphia office. Meinel was manager of advertising and brand communication at ARAMARK. Pondel/Wilkinson Group hires Susan Neisloss as senior counselor and Robert Jaffe as… Continued

Houston Chronicle VP/managing editor Tony Pederson is promoted to SVP/executive editor. Tommy Miller is promoted from deputy managing editor to managing editor…Scott Barancik, leaves post as reporter at American Banker to become business reporter with… Continued

Estee Lauder promotes Cathy O’Brien to VP of communications for several of its brands. O’Brien was executive director. PR Newswire promotes Todd Grossman to VP of strategic channels from global information distributor. Business Wire names… Continued

Popular Mechanics. In the May 2000 issue, Kim Komando will spotlight the fastest personal computers available, examining features such as RAM, hard drive types/speeds, and CD-ROM/DVD drive speeds. Contact Carol or Jenn at 602/381-8200, x200,… Continued

The Case Following a decade of negotiations with Chinese officials, Zoo Atlanta succeeded in procuring a pair of pandas last fall. UPS donated nearly $750,000 toward building the panda habitat for the zoo, and offered… Continued

The Write Stuff. PR professionals may not have the pleasure of seeing their bylines in print, but good writing is still a necessary part of the media relations craft. This was the consensus among Internet… Continued

S. Peter Brinch Senior Counselor, Issues Communication Unit Constellation Energy Group Baltimore, MD 410/234-6549 s.peter.brinch@constellation.com How PR Found Him Spent last year of undergrad at American University (1974) in a work-study program with a large… Continued

Get em while they’re hot. Magazines focused on sports, sex and hobbies accounted for the largest number of new title launches between 1985 and 1999, but in many cases the passion was short-lived. Only half… Continued

Aside from the fact that his email pitch arrived on a nauseating lime green background with a typo in the header, master “debt eliminator” Karl Kanning crafted a well-written release from his home office in… Continued

The Win With growing competition from a wide array of physicians vying for the lucrative cosmetic surgery market, the American Society of Plastic Surgeons (ASPS) decided to launch an aggressive logo campaign that promotes the… Continued