Kevin Hogan joins Business 2.0 as a features editor, covering the new economy. khogan@business2.com…Darnell Little leaves the Chicago Tribune to join BusinessWeek, writing for its e-biz supplement. darnell_little@businessweek.com…Ken Anderberg joins Communications News as editor, overseeing… Continued
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Persuading Political Powerbrokers
April 3rd, 2000 by PRNEWSWhen their future was threatened by a U.S. Supreme Court ruling, credit unions turned to PR to garner public sentiment and positive media coverage. The grassroots effort, coupled with intense lobbying, led to a big… Continued
New Features
April 3rd, 2000 by PRNEWSBranching Out. Global Finance is expanding its editorial coverage. The May issue will include new sections focusing on U.S. and international ecommerce and e- finance news. Editor Ernest McCrary says the magazine and the Web… Continued
Employee Straight Talk is Top Priority in Merger Communications
April 3rd, 2000 by PRNEWSFor proof that PR has stepped up its strategic role in the new economy, look no further than the 2,000+ mergers announced in the first quarter of 2000 (worth $455 billion, according to Mergerstat.com). Communication… Continued
Pitch Tips
April 3rd, 2000 by PRNEWSMissing The Boat. Panelists speaking at PR Newswire’s media exchange in Cleveland agreed, the major dilemma facing PR professionals is meeting the deadlines of different media. The speakers, all television professionals from major affiliates in… Continued
This Just In…
April 3rd, 2000 by PRNEWSLobbying: the hot PR strategy. Following on the heels of Captain Morgan Spiced Rum, which campaigned Congress to make Mardi Gras a national holiday (PRN, Feb. 14), Escape Magazine proposes a federal law that would… Continued
Young Guns
April 3rd, 2000 by PRNEWSIn our quest to find the brightest stars of PR, we were introduced to a vast array of dynamic, creative and driven young PR professionals. Check out our next issue, featuring “15 to Watch.” You’ll… Continued
CEOs Champion Change; PR Counselors Shape the Messages that Move People
April 3rd, 2000 by PRNEWSWho’s the highest ranking communications executive in your organization? If you’re following the latest prescription for success, you’ll likely say it’s your CEO. In an age of globalization, merger mania and rapid-fire technology upgrades, chief… Continued
JobTracker
April 3rd, 2000 by PRNEWSAccount Executives Secaucus, NJ firm looking for two PR pros: AAE (w/2+ yrs. exp.) and an AE (w/7+ yrs. exp.) Must have the ability to develop and implement PR campaigns for today’s commerce. Should be… Continued