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Euro RSCG Worldwide acquires Internet PR firm Middleberg + Associates. Founder Don Middleberg will remain CEO of the new entity, known as Middleberg Euro RSCG. Shandwick founder Peter Chadlington will leave Interpublic Group (which now… Continued

When Dow Corning’s silicone gel breast implant crisis escalated in 1991, the implants constituted less than 1% of the company’s total revenue. But the issue had stamina, and remained the subject of hot debate even… Continued

Media Relations Manager Washington DC area corporation needs a communications pro with track record in creating, pitching and placing stories. Ideal candidate will have French fluency. You’ll build awareness and identity among mainstream news media… Continued

Summer’s here: Levi Strauss kicks off 1st Stage 2000, a talent competition giving aspiring musicians a chance to perform at local amphitheaters…Car and Driver magazine rolls out its annual “10 Best Tour Across America,” featuring… Continued

Many a pundit has commented on the Web’s capacity to turn corporations into content providers. Haircare product manufacturer Unilever Plc is the latest to test the theory. Earlier this month, the company introduced HeleneCurtis.com, an… Continued

Delta and Southwest airlines maintain high altitudes as preferred brands, while UAL Corp., AMR Corp. (American) and Alaska Air Group continue to trail their peers, according to the latest Corporate Brand Power study of the… Continued

This month we look at two crises that happened despite the best laid plans of their organizations. My heart went out to the folks at the National Zoo in DC when gunshots ruined an April… Continued

Like a gladiator in the Roman arena, a company today waits with bated breath for a thumbs-up or -down sign from financial and industry analysts in the media ring. A positive comment can send stock… Continued

The Case On June 7, 1999, the Women’s National Basketball Association (WNBA) conditionally awarded an expansion franchise to The Ackerley Group, owner of the NBA’s Seattle SuperSonics. However, delivery of the franchise for the 2000… Continued

When we think of the word “innovative,” we think cutting-edge, ahead-of-the-curve, and timely. So we and the folks at our sister publication Satellite News snickered smugly at a new release from Newpoint Technologies Inc. in… Continued