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Privacy Fears Continue To Roil Consumers

July 24th, 2000 by

If your company has an online presence, you probably have a privacy crisis brewing. It is the hottest topic going at the moment. Ever since news broke that struggling e-tailer Toysmart.com might sell its database… Continued

Digital, But Homogenous

July 24th, 2000 by

Dotcoms are taking hits from all sides these days, it seems. Aside from analysts’ dire predictions about the long-term financial viability of many e-commerce business plans, a study from the recruiting firm Korn/Ferry International reports… Continued

Media Insight

July 24th, 2000 by

line56 1 Market St. Spear Tower 36th Floor San Francisco, CA 94105 415/293-8443 http://www.line56.com Whenever a new business trend or marketplace emerges, the publications that pop up to cover it inevitably start out broad and… Continued

I/R Means Education

July 24th, 2000 by

New investors continue to enter the bull market in droves, but they aren’t born experts. Many are craving extra guidance about how to invest in what they perceive as increasingly complex and volatile markets. Americans… Continued

Say What?

July 24th, 2000 by

After we read a case study about a Theriot & Associates promotional campaign in our sister publication Selling to Kids, we weren’t surprised to see a release from the agency with the headline, “Expert Nominates… Continued

Search Engines That Could

July 24th, 2000 by

In an interview last week, brand guru Al Ries told PR NEWS that Yahoo was running laps around other Internet search engine brands, and he was right – sort of. Yahoo outpaced competitors such as… Continued

Media Moves

July 24th, 2000 by

Allison Bass, writer for the Living section at the Boston Globe, leaves to become senior editor at CIO, 508/872-8200. Contact Fiona Luis, Living editor, at 617/929- 2800…Tom Cekay, former interactive news editor for the Chicago… Continued

Trial By Fire

July 24th, 2000 by

A Florida jury’s July 14 award of $145 billion in punitive damages to sick smokers has pundits marking the dawn of a new age in “cause litigation,” noting that battles once fought in state and… Continued

Editorial Calendar Alert

July 24th, 2000 by

Windows Opening. The Sept. 4 issue of Information Week will be the third Windows 2000 Quarterly, with in-depth features on the new Windows operating system. Topics include troubleshooting guides, how-to’s, and other helpful updates (submission… Continued

U.S. Navy Sweeps the Seven Seas to Reach its Sailors

July 24th, 2000 by

2000 Platinum PR Honorable Mention The Case The U.S. Navy faced the same challenge in 1999 as it has every year of its existence – finding ways to provide timely, accurate and relevant news and… Continued